Macmillan launched its first original branded entertainment project with new series ‘Super Surgeons: A Chance at Life’ on Channel 4, showing how cancer impacts people’s lives in ways you can't imagine, and how Macmillan Cancer Support does whatever it takes to support them.
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To raise awareness around men’s mental health on World Suicide Prevention Day (10th September), we turned empty season ticket seats at two football stadiums, to drive people towards Movember’s ‘Spot the Signs’ landing page.
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By BBH London
Almost 4 million British Muslims observe Ramadan every year. But few brands acknowledge this holiday beyond superficial references. Here's how we helped them feel seen.
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We helped Walkers reignite the nationwide #CrispIN or #CrispOUT debate by partnering with independent sandwich shops across the country to bring bespoke crisp sandwich menus.
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We delivered a Pride based influencer-led, social media campaign to promote Durex’s inclusive sex ed guide #MySexMyWay created for queer people, by queer people.
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Due to the illegal invasion of Ukraine in 2022, an estimated 14 million people have been forced to flee their home. Countries have opened their borders, but there's a lack of infrastructure to allow for safe relocation. This Welcome Text helped to provide this infrastructue.
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By Smarts
We helped Zalando launch their inclusive-sized footwear collection — showcasing the stories of people who have their self-expression inhibited by not being able to find footwear they love in their size, across top tier fashion press, social, and an experiential launch in Berlin.
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By Special
We repositioned Kathmandu and breathed new life into the whole brand experience. We married audience insight, science and design to create a fresh and flexible brand platform and award-winning integrated communications.
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By Special
In 'Tonight, I'll be eating' we have created one of the most recognised brand platforms in the world. Over four years, we have taken Uber Eats from an unlikely challenger to the #1 delivery service app.
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By Smarts
Working with the Met Office, we reached audiences that were sceptical about climate change – building awareness of the organisation's role as a trusted advisor, and delivering scientific facts in a relatable way. Our campaign delivered 1.8m website visits, and reached 825k people
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By Smarts
Our campaign to launch the new World of Jumanji at Chessington World of Adventures drew on humour and a relatable theme for any parent – high volume excitement – to create one of the UK’s most successful print advertising campaigns (as independently measured by Kantar).
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