New Work
Aston Martin
For Aston Martin, W hit the road with trailblazing artists including AJ Tracey, Anna Kendrick and Raff Law, as part of a VIP collaboration c…
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Nuud
W's campaign for plastic-free chewing gum Nuud and plastic pollution charity City to Sea took to the streets of London in a branded bus – we…
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Fireball
W’s multi-channel campaign for Fireball Cinnamon Whisky gave darts fans a ‘get out of job free’ card for the World Darts Championship. The '…
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Knorr
Why wait for disappointment? 35% of people expect fast food delivery in 30 minutes, but Knorr and MullenLowe UK & US are proving you can #De…
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Uber
Our cheeky campaign for Uber has taken off with 23 bespoke posters at Gatwick, celebrating the reasons people travel. Elevating the iconic U…
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IKEA
With the help of Mother, London’s Oxford Street is now dedicated to one of the most iconic bags in the world: the blue IKEA FRAKTA. Open dai…
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LYNX
LYNX proves that fragrance matters everywhere—yes, even down there. In this bold 10-second micro-ad, a boxer’s fresh scent causes an unexpec…
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LYNX
LYNX is pushing boundaries with bold 10-sec micro-ads, proving fragrance matters everywhere—yes, even down there. In this spot, a moviegoer’…
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LYNX
We’re back with LYNX, proving fragrance reaches the most unexpected places—yes, even down there. In our bold 10-sec micro-ads, a basketball …
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AXE
We’re back with AXE, building on the success of Power of a Fragrance with The Power of Sweetness. We created a hilariously absurd campaign f…
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AXE
Building on the success of its 'Power of a Fragrance' platform—launched in 2024 with the now-iconic Robbery and Funeral films—AXE is doublin…
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AXE
We’re back with more bold AXE work—sweetness that isn’t so sweet. Teaming up with Lionel Goldstein, we created a hilarious campaign promotin…
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Persil
6 in 10 girls fear playing sport due to period stains, while the athletes they admire play through all kinds of stains—mud, sweat, blood—eve…
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British Airways
To celebrate Valentine’s Day & London City Airport's unrivalled efficiency, Uncommon Creative Studio has crafted a romantic story with a twi…
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