Fuel Your Imagination

Virtue London leans on culture to promote Toyota’s electric range

By Nicola Kemp

The automotive brand is launching its new e-collection, supported by the world’s first digital pet.

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Fuel Your Imagination

Snapchat brings ‘Little Joys’ to the festive period

By Nicola Kemp

The brand’s Christmas campaign capitalises on the social surge of the ‘Crimbo Limbo’ period.

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Wieden + Kennedy Christmas Fairy raises money for queer bookshop

By Georgie Moreton

Creatives at Wieden + Kennedy London have collaborated with interdisciplinary artist Bora to collaborate on a one-off, resin Fairy Christmas Tree Topper.

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Fuel Your Imagination

Social Wreaths campaign from VML saves lives

By Nicola Kemp

The hard hitting campaign from VML Health and VML Chile for the Chilean Ministry of Transport has reduced road deaths.

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Fuel Your Imagination

Virgin Media O2 art installation shines a light on data darkness

By Georgie Moreton

Virgin Media O2 has teamed up with the National Databank to keep consumers connected at Christmas.

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Rightmove launches festive spot

By Nicola Kemp

The UK’s largest website for properties is ditching category conventions with a festive campaign, created by Neverland.

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Ikea’s Hus of FRAKTA teases the launch of Oxford street store

By Georgie Moreton

The pop-up celebrates Ikea’s iconic blue bag ahead of the spring 2025 Oxford Street Store launch.

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Charli XCX to take over Outernet with Revolut’s ‘Revolutionaries’

By Jeevan Georgina Hammond

Celebrating 50m customers, the two-day event capitalises on popular culture to bring consumers in and offer a chance to see a host of famous faces.

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Amnesty International shines a light on human rights in new campaign

By Jeevan Georgina Hammond

The ‘Press Send for Solidarity’ campaign spotlights the plight of political prisoners.

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NHS England and M&C Saatchi spotlight the signs of a stroke

By Jeevan Georgina Hammond

‘Act F.A.S.T’ focuses on early symptoms for faster treatment and overall improved outcomes for patients.

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Chris Rock goes full Vegas with BetMGM Casino

By Georgie Moreton

The third part of the BetMGM Chris Rock trilogy from Recipe sees Rock take to the casino.

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Radio X takes immersive branding to the next level with Yellowstone takeover

By Nicola Kemp

Paramount+ UK has teamed up with Radio X to promote the return of smash hit show, Yellowstone.

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Uber celebrates local culture to promote regional services

By Jeevan Georgina Hammond

The campaign, ‘Your nearest Uber driver is minutes away’, from Mother uses humour to remind consumers that Uber is there to help.

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Wikipedia champions the power of human knowledge

By Georgie Moreton

The campaign from Virtue Worldwide underlined the importance of Wikipedia as a source of reliable knowledge with no ads, algorithms or motive.

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