Bartle Bogle Hegarty (BBH) is one of the world’s most famous creative agencies. Founded in London in 1982, we now also have offices in New York, Ireland, Stockholm, Mumbai, Singapore and Shanghai. Our logo, the black sheep, represents the power of difference – because when the world zigs, we zag. This BBH thinking, combined with our care, craft and magic, has made Tesco £2.3bn in the last 5 years and made Audi £2bn in the last 3. It's how we invented lines like Vorsprung durch Technik for Audi, Keep Walking for Johnnie Walker and The Web Is What You Make Of It for Google – and why we are IPA Effectiveness Agency of the Year.
By BBH London
Christmas is so much more than a single day - the problem to solve was how to support the nation with ALL their shopping missions in the lead up to Christmas, and how Tesco could position themselves as the most rewarding place to shop.
By BBH London
Almost 4 million British Muslims observe Ramadan every year. But few brands acknowledge this holiday beyond superficial references. Here's how we helped them feel seen.
By BBH London
More than 11,500 men die from prostate cancer in the UK each year – that's 30 men every day, including Father’s Day. Prostate cancer is not always life-threatening. But when it is, the earlier you catch it the more likely it is to be cured.
By BBH London
Tesco wanted to tell the younger generation about the power of the Clubcard. Find out how they used TikTok to achieve just that.
By BBH London
The mobile market may be shrinking... but Tesco Mobile’s voice is getting bigger and bigger. Here’s how we helped Tesco Mobile become the challenger brand that looks after its customers in a category that doesn’t.
By BBH London
Taking pride in being the underdog, we’ve used Burger King’s best asset to publicly fight the ‘giant’.
By BBH London
Audi becomes famous for making beautiful cars with amazing brains, 40 years with BBH and they are still making progress through technology.
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