Case Study
Klarna Discover the Truth
By Motel
The strategy behind this campaign is to dispel common myths about Klarna. Head on. For example, that Klarna is mainly used by young people when the average age of its 15 million UK customers is in the mid-30s. Or that Klarna charges interest like credit cards - when it doesn't.
Read More
Case Study
Nike - The Toughest Athletes
‘The Toughest Athletes’, shows the power and strength of women during one of the most transformative stages of their lives, pregnancy and early motherhood. The correlation of sport and motherhood stars more than 20 mothers across stages of their pregnancy and postpartum journeys.
Read More
Case Study
Give 'Em HECK!
A bold creative platform that's stood the test of time and helped HECK's brand be as full of flavour as their food.
Read More
Case Study
All You Need is Less
To help Abel & Cole re-establish themselves as the pioneers of eating for the good of the planet, we inspired the nation to see the virtues of living a life of less.
Read More
Case Study
Baileys 'Don't Mind If I Baileys'
How a set of radical reframes reversed Baileys’ decade of decline and drove double digit growth across the globe
Read More
Case Study
Hotels.com - From sea of sameness to go to hotels booking destination
How do we make a website with an obvious name and no point of differentiation stand out in a highly commoditised market? The short answer is lean into its potential weakness - a very generic brand name, and give it a unique, very irreverent, TOV and brand ambassador.
Read More
Case Study
Create Not Hate
By Quiet Storm
CNH has two important aims: to help young people who are underrepresented in the creative industry unlock their potential - in turn increasing diversity in advertising - and to address social issues they live with every day. Check Your Prejudice addressed systemic racism.
Read More
Case Study
The Glenlivet - Original by Tradition
Challenged to change millennial drinking behaviour. Our platform placed innovation front and centre, breaking new ground and challenging convention at every touchpoint to create a new, open and accessible version of whisky, identifying new occasions and a successful NPD pipeline.
Read More
Case Study
Beauty Pie - Luxury Beauty Without Luxury Prices
Challenged to raise awareness and luxury beauty credentials with a digital first campaign in the UK and US. Our confident and defiant campaign marries product education with an edgy critique of the traditional beauty industry to position Beauty Pie as a revolution in beau
Read More
Case Study
Havana Club
By Impero
Havana Club was in need of a refresh. They knew they needed to start talking to the younger generation or risk getting left behind. They came to us with a brilliant ambition: they wanted to be a cult brand. So we set out to create a new global strategy and brand for Havana Club.
Read More