We are a global socially-led creative agency with unrivalled social media and influencer marketing expertise.
With 1,300 people in 21 offices spanning four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.
- We make ideas worth talking about.
- We understand social behaviours within online communities, cultures and subcultures.
- We help our clients reach the right people in a strategic, relevant and effective way.
We’re a strategic and creative partner to our clients. Thanks to unparalleled global research expertise that helps us unearth social insights, our creative ideas can live on any platform or medium. Our agile social-first production capabilities and culturally relevant media and distribution approach result in content that sparks conversation and drives action.
In a year where DEI has been deprioritised and defunded the top reads from Voices underline the power of active listening and learning from others.
Paul Greenwood, Global Head of Research & Insight at We Are Social, on making the internet fun again.
In a world where consumers are increasingly aware of the climate crisis, we asked industry experts if Christmas advertising needs to change its tune.
Lucy Doubleday on her experiences of menopause and the importance of being open in the workplace
Paul Greenwood shares findings from We Are Social’s new report which examines trends in the creator landscape
The campaign by We Are Social leans on the summer of sport to urge consumers to race towards a strong Global Plastics Treaty
Industry leaders discuss how to maintain authenticity in influencer marketing
We asked industry leaders their thoughts on the potential impact of the 2024 Games
Lucy Doubleday and Kate Corrie share learnings from We Are Social’s Charter for Change
Paul Greenwood explores how changing times have repositioned influencers creating both challenges and opportunities
In the second part of our BITE big question we ask agency leaders how to better connect with young consumers.
We Are Social’s Lucy Doubleday shares tips for how to manage the school holidays
We asked industry experts to weigh in on what brands should know about the ‘de-influencing’ trend
The winning agency will gain Foodcycle as a client, £10,000 prize and £50,000 media spend with The Guardian.
The return of humour to advertising next year gives us all reason to be optimistic, writes Simon Richings, Executive Creative Director at We Are Social.
The Come As You Are influencer campaign from We Are Social Amsterdam invites people to feel comfortable in their own essence
We Are Social’s Brittany Wickerson explores how social media usage varies geographically and explains how to best capitalise on social media trends around the globe
To reach and engage with Gen A, brands must grapple at the intersection of identity and technology
The orchestra has been created to promote Sky Glass, the new streaming TV from Sky.
We Are Social’s Mobbie Nazir on how social cynicism will help to create a more authentic future for social media
Lore Oxford, Global Head of Cultural Insights and Influencer marketing specialist Sofia Sarcina from We are Social, unpick the opportunity for brands to embrace the creative opportunities of Esports.
We Are Social provides a masterclass in how brands can capitalise on the power of social gaming.
From gaming, fitness, home cooking and mental health, greater understanding of Muslim audiences can give brands huge opportunities to connect.
With our new normal comes a new way of living for many and a new marketing landscape to navigate.
Pete Lin, North Asia Regional Managing Director at We Are Social China writes from a country slowly emerging from lockdown and takes a look at what lies ahead for countries attempting to navigate the same.
To try and help people navigate the distancing guidelines, We Are Social developed Snap Safe, a Snapchat AR lens that helps people to stay two metres apart, in response to the United Nation's 'Call to Creatives'.
From recognising the value of kindness in business, to helping brands navigate the new wave of privacy in social media marketing, We Are Social’s Managing Partner understands why the best leaders are committed to change.
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