Mother in London started in 1996 when a group of friends sat around a kitchen table in Clerkenwell. They wanted to break free from traditional, network-owned ad agencies and be 100% independent. Free to do the best work of their lives. Almost three decades on, we’re as fiercely independent as ever. Though our kitchen table has had to expand to fit 250 like-minded people, coming together each day to create the best work they possibly can. Beyond our London base, Mother now has kitchen tables in New York, Los Angeles, Shanghai, Singapore and Berlin.
The campaign's drive is to attract a new generation of co-workers’ with the objective of making the IKEA employer brand as famously loved as the IKEA consumer brand.
In today's mad world, it’s hard to know what to truly believe in anymore, but KFC knows there’s still one thing we can all rely upon: chicken.
IKEA opening a new flagship store on London’s Oxford Street is big news. Really big news. Brought it to life with a really, really big bag.
The new campaign dramatises this famous brand’s latest feature by using behaviours and language that’ve become synonymous with everyone’s Uber experience.
Combining the scale of the UK’s favourite Christmastime poultry with the deliciousness of the IKEA meatball, the Turkey-Sized Meatball is a festive centrepiece that’s likely to prompt laughter and joy.
Mother worked with Uber One to unveil a new multi-channel campaign starring Hollywood icon Robert De Niro and Sex Education star, Asa Butterfield.
Mother worked with Uber Eats to convince the nation to move away from modern day hustle culture and instead shine a light on the simple enjoyment of doing less every once in a while.
Armed with Hollywood director, Craig Gillespie, and Hollywood actor and actress, Jessica Alba and Zac Efron, we created the Dubai Presents campaign.
‘A banjo among violins’: finding KFC’s voice
From flat-pack falling flat to a Wonderful Everyday
How a set of radical reframes reversed Baileys’ decade of decline and drove double digit growth across the globe
How the story of one little orangutan woke the world up to palm oil.
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