Insights

Cancel
View Insight
Insights

AN HOUR OF ADVERTISING WITH JAMIE ELLIOTT

Matt Williams interviews The Gate London's CEO, Jamie Elliott, on learnings, fuck-ups, the changing craft of account management and hopes for the future.

View Insight
Insights

OOO Climate Strike

Climate change is a global crisis, one that demands the participation of every citizen to strike it down. In an effort to jumpstart this united front, teen activist Greta Thunberg initiated a worldwide Climate Strike, which asked individuals to leave their desks and join local walkouts.

View Insight
Insights

Fashion in Advertising by Jose Miguel Sokoloff

MullenLowe Group's Chief Creative Officer asks, "Where did all fashion advertising go?". Read more to find out.

View Insight
Insights

THINK FORWARD 2020

We connect people and brands in a meaningful way. That’s why Think Forward 2020 unpicks the complex and ever shifting web of consumer behaviour online, and explores the role brands can play in reflecting and shaping it.

View Insight
Insights

Great advertising is for life, not just for Christmas

The festive advertising season, the UK industry’s equivalent of the Superbowl, successfully has the nation talking over their teacup. Yet the power of long-term marketing investment to build both brand and business momentum is not seasonal.

View Insight
Insights

HOW SHOULD MARKETERS APPROACH THE NEW SPORTS REVOLUTION?

The Gate's Comms Planning Manager, Jamie Kenyon, discusses marketing in the new sporting landscape

View Insight
Insights

Two-thirds of women believe male colleagues are offered more training

Imposter syndrome could be holding women back from requesting training.

View Insight
Insights

Take a staycation - it’ll be good for your career

Summer in Skegness? Helen James thinks our industry peers should all be enjoying a Great British summer.

View Insight
Insights

Learning from the Masters: What Leonardo da Vinci and Co. Can Teach Creative Businesses

500 years since Leonardo’s death, our ECD, Dave Day borrows five insights from the Renaissance polymath and the world of fine art.

View Insight
Insights

What marketers need to learn about the art of sacrifice

That’s it. Game of Thrones is over. A couple of monumental spectacles, matched only by a deep sense of dissatisfaction. Now, over a million people have signed a petition to remake the final season.

View Insight
Insights

MIND THE GAP

The importance of that infamous gap between intention and action is discussed by our comms planning manager, Flo.

View Insight
Insights

PODCASTS: THE GENERALIST'S SECRET WEAPON

As podcasts continue to evolve, as brands even get in on the act by creating their own, & as the format can help you become a better account person, Jamie Elliot, CEO of the Gate London introduces us to five of his favourites.

View Insight
Insights

BEYOND THE FREE FRUIT BOWL: WHAT THE AD INDUSTRY REALLY NEEDS TO DO ON MENTAL HEALTH

The Gate's creative, Beth Grace, challenges the industry norms surrounding employees' and their mental health.

View Insight
Insights

GRAD TEAMS, THINK SMALL

Our creative, Rickie, discusses the benefits of starting your advertising career in a smaller agency.

View Insight
Insights

Giving Artificial Intelligence Creative License Leads to Uninspired Advertising

Trevor Robinson OBE, founder and executive creative director of Quiet Storm, discusses the role of technology in advertising and whether you lose something important when artificial intelligence takes the place of human intelligence entirely.

View Insight
Insights

Why craft matters in advertising

Trevor Robinson OBE, founder and executive creative director of Quiet Storm, examines how craft in advertising has changed in the digital age, but why it remains essential to creating emotional and effective campaigns.