Knorr
by MullenLowe UK
LYNX
As part of 'The Power of a Fragrance' campaign, LYNX presents 'Robbery' & 'Funeral'. In 'Funeral' the fragrance of the deceased sets off an entirely unforeseen chain of events at a somber funeral. The bold, multi-market campaign taps into the trend of dark humor and absurdity.
Business Objectives
Disciplines
Sector
Share
