Grey’s mission is to create ideas that drive influence and deliver growth. We’re building the most influential brands of the next decade with Famously Effective ideas. We are experts in creating long lasting, truly end-to-end solutions which are able to live and endure up and down the full spectrum of brand, customer and employee experience. These ideas grow our clients’ businesses and drive their brands forward.
More than just our tagline, Famously Effective is a shared global philosophy that has guided everything Grey has done since our founding more than 100 years ago. Behind it sits a tried and tested formula which allows us to identify the brand levers we need to pull to grow our clients’ businesses and forensically measure the impact/ROI of our work.
Limited edition paint, ‘Mac Black 40’, re-frames the colour by changing daunting into accessible and versatile
The new campaign from Grey London pays homage to football fans to foster a more meaningful connection
The campaign, created by Grey London, highlights the threat of poaching to endangered species.
Nishma Robb, Vice-President of WACL and Senior Director of Marketing, Brand and Reputation EMEA at Google and Rania Robinson, President at WACL and CEO at Quiet Storm on how the 50% CEO Playbook can level the playing field.
The new campaign from Grey London highlights the brand's healthier range.
The soft drink giant has partnered with OpenX from WPP for the creative development of the series led by Grey on Amazon Prime Video.
The interactive Snap campaign from Cathryn Carey and Phoebe Chetwynd-Talbot shows how AR can be used to provide creative solutions to societal issues
Very campaign from Grey London marks the start of this year’s Christmas ads
The campaign from Grey London uses dark humor to urge people to stop eating octopus and highlights the issue of octopus farming
Can Cannes really drive change? A look back on the winning work and key themes from the festival.
Jessica Tamsedge, Chief Client Officer, McCann Europe and UK, on how motherhood is her creative fuel and the power of not trying to do it all.
Policies and meaningful purpose must be demonstrated in June and beyond.
For Mental Health Awareness Week BITE asked organisations and agencies to share their stories around mental health to encourage an ongoing open conversation.
For Mental Health Awareness Week Karan Tattersfield and Sally Vincent explain Grey London’s approaches to employee wellbeing
‘Stay in the Game’ campaign from Grey London pays homage to original gamers
The rebranding aimed to help push for greater visibility and representation of the trans community in advertising.
The agency has announced a new scholarship initiative with School of Communication Arts
The light-hearted campaign from Grey London and Superdrug encourages women not to put off getting checked
The campaign from sexual health charity Brook and Grey London strives to make cyberflashing illegal
The biggest ever round of mentoring will see 100 leading women in the industry offering their time to support others.
A campaign created by Grey London aims to raise visibility and awareness around Trans issues.
In 2021 consumers needed festive joy and togetherness more than ever, and advertisers didn’t disappoint.
M&S and Grey London breathe life into the iconic Percy Pig with the magic of Christmas
#STOPCYBERFLASHING calls for unsolicited nudes to be made illegal
A creative team at Grey London have taken the vaccination message into pubs to target young people
It is on every single one of us not to be bystanders to the biggest threat to equality in our generation, writes Ali Hanan, Founder and CEO of Creative Equals.
Speaking at Creative Equals’ RISE conference, Laura Jordan Bambach, President and Chief Creative Officer at Grey London, revealed her inclusive ego-free approach to creative leadership.
The film’s aim is to create a greater awareness of the unique challenges that women face as well as highlighting the gender inequality that is still so pervasive in the workplace.
In our Big Christmas Focus for this unprecedented year, read about the ads that have captured the community spirit, delivered some festive magic and urged compassion and empathy from each and every one of us.
‘It can happen, it does happen, it will happen’ is an example of the power of communications to challenge unconscious bias and to educate and enlighten people to change.
Laura Jordan Bambach has recently taken over one of the most high-profile roles in UK advertising. The CCO of Grey London makes the case for the power of creativity.
This year will go down as a watershed for women’s sports and brands are paying attention.
"Right now, we need a revolution, not an evolution."
Thank goodness this year’s Christmas ads offer some light relief. Their simpler, stronger stories are designed to land the right emotion, whether that’s laughter, nostalgia or a simple case of goosebumps.
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