We believe in Time Well Spent.
Human insight, AI, breakthrough work and Barbie dominated the top reads of 2023
A mesmerising new campaign from Hotel Chocolat uses Generative AI to bring the perfect cup of hot chocolate to life
Rob Mayhew, Creative Director at Gravity Road and TikTok phenomenon on the power of developing your own, original voice
The campaign from Gravity Road calls upon Sydney Sweeney speak to audiences
‘Advertising A Good Life 2030’ explores the role of the marketing industry in pushing forward the sustainable agenda
Diageo and Gravity Road bring whisky bottles to life with mythical illustrations and AR
A new campaign underlines the power of TikTok influencers to create a safe space to talk about mental health.
The ever-evolving social media ecosystem is one in which users can lean into and learn from a wide variety of creators, rewriting the rules of creativity and success on a daily basis.
The coronavirus crisis has opened up new opportunities for entrepreneurs, reflected by the wealth of new agencies coming to market. But being an entrepreneur is no panacea.
A new movement has launched which aims to use the creative industry’s talent and influence to help ensure the positive environmental behaviours developed during lockdown become a long-term shift in society.
The importance of championing this next generation of creative minds is not to be disputed, but it has perhaps never been more vital to offer support to those just starting out.
In an era in which creative people have the tools and the inclinations to create their own paths to success and happiness, business as usual is no longer an option.
Sainsbury’s response to Beyoncé’s launch of her new collection for Ivy Park in collaboration with adidas is a marketing moment to celebrate.
The Creativebrief X Squiggly Careers event highlighted how individuals and organisations must shift their approach to career development and talent retention.
Having written the rulebook for the Squiggly Career, Sarah Ellis is at the forefront of the fundamental shift in working practices across the creative industries.
While there are still concerns about the impact that flexible working might have on business, a panel of industry experts at Management Today’s Inspiring Women in Business Conference 2019 examined a different way of working.
A live podcast recording of Amazing If’s 100th episode shone a light on the revolution afoot in the workplace.
From a lack of knowledge of sign language to audible rather than visual guides, frequently the inclusivity many companies are trying to champion does not extend to those with hearing loss.
New Ofcom regulations make it as easy as sending a free text to switch your network provider. Three UK, with a little help from Dame Joan Collins want you to ghost your old partner, and instead choose to 'ditch and switch.'
A minor trip, a stumble, a full on walk-into-a-lamppost moment. And all because our chins are glued to our chests and our eyes locked onto a glowing phone screen.
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