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Press

What does the Pitch Positive Pledge mean in practice?

Charlie Carpenter

CEO

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On the 2 year anniversary of the Pitch Positive Pledge, Creativebrief CEO, Charlie Carpenter, featured in Campaign Magazine talking about how far the industry has come, but also the complications that have arisen.

Many frustrated and vocal agencies currently lament the situation having regressed in recent times as brands come under greater financial pressure that has led to longer processes, more work requested, extended decision-making timeframes and smaller prizes at the end of it all.

Charlie Carpenter, CEO, Creativebrief

Campaign Magazine UK

On the 2 year anniversary of the Pitch Positive Pledge, Creativebrief CEO, Charlie Carpenter, featured in Campaign Magazine talking about how far the industry has come, but also the complications that have arisen.

Read more.

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