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Why now is the time to break the silence surrounding periods in the workplace.

Shiv Brunwin, People Director at MullenLowe Group UK asks, is 2020 the year that we talk about that thing that happens every month to half the population that we just don’t talk about?
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Brands & Covid: How to protect your brand

A BBH briefing on marketing in the time of COVID-19: how brands stay trading, stay helpful and emerge strong.

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WORK AGILE LIKE A BOSS

In a constantly changing world where rapidly organisations and employees are facing shifting demands, it’s tougher than ever to plan, prioritise and deliver work that has an impact. It’s often even harder to know where to start!
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To think big, agencies must think broad

Think big, we are told. Size matters. It’s all about the big idea. Bigger is better. But when it comes to strategy and thinking what does big really mean? And is it actually better?
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ETHNOGRAPHIC RESEARCH FOR DESIGN

t’s been so well established that a “strong connection between design and ethnographic research is important for successful service design projects” that it’s almost clichéd.
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IN CONVERSATION WITH DANNY BARRASSO: WHAT DOES THE FUTURE OF RETAIL LOOK LIKE?

For the past year, we’ve been working with Danny Barrasso, CEO at Esprit (Europe & Americas), on an ambitious project to transform the European fashion house. We invited Danny to join us and a number of retail leaders at our latest executive round table dinner, to share his experiences and talk about what the future looks like for retail. Here’s a summary of their key conversation points.
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DESIGN FOR ALL: ASSISTED DIGITAL

In this series, we look beyond the trends to see how today’s issues are being addressed and the challenges they pose for the future. Our first look: Inclusive design.
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COLLABORATION IN THE FACE OF UNPRECEDENTED CHALLENGE

If you are reading this, chances are you are in a job that is office based and you are facing an indeterminable future of remote working. Many of us will have clocked that people have practiced flexible and remote working for a long time, it has been the saviour for those of us needing to juggle life and work, of freelancers, or those who work in global organisations.

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Now is the time to put people first

Brands and businesses need to step up and deliver real support and empathy for both employees and customers to navigate the global coronavirus pandemic.
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ADAPTING TO NEW MARKET REALITIES : How brands should think about advertising during and post COVID-19"

It goes without saying that we are experiencing unprecedented times, as COVID-19 changes the way we live in the world and how we make purchase decisions. Our generation has never experienced such a challenge. The purpose of this document is to try to set out how brands prepare for these uncertain times, based on evidence from the past in an attempt to take some learning to help draw a conclusion on how advertising might be affected in the future.
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Could coronavirus be the catalyst that ends women's inequality?

The largest leaps in women's equality have come after periods of global distress and major upheaval. So what action are we going to take?
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ENGINE APPOINTS GEN KOBAYASHI AS CHIEF STRATEGY OFFICER

Ogilvy Head of Strategy joins ENGINE Creative’s Executive Team to drive growth, ambition and future focus.
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Social mobility in advertising: There's still work to be done

Dave Day, ECD of Crispin Porter Bogusky, explains why - ahead of the IPA's report on diversity in advertising - we all need to pay more attention to the issue of social mobility in the industry.
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The Trillion-Dollar Question

A discussion on Neobanks vs. Legacy banks.
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To avoid a siloed approach to CX, we need to think like anthropologists

Customers demand interactions with brands that are coherent across a range of channels and throughout the customer journey – we call these connected experiences. Generalists are often positioned as a silver-bullet in delivering these experiences on the basis that they can better work across the bigger picture.
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Create Bespoke Brands That Fit Chinese Tastes.

Letter to FT by Fergus Hay, CEO Leagas Delaney UK, in response to Don Weinland’s report “Tough battle bringing western brands to Beijing.” (January 27)