Empowering brands through women’s sports: a winning play for growth and connection
Investing in women’s sport is a strategic advantage for B2B brands.
Beyond turning our backs on high polluting industries - how can marketing and creative professionals improve sustainability?
Rob Greenfield is Head of Earthtopia - an eco-community founded by specialist communications agency 33Seconds. 33Seconds is a team of communication experts, creatives and strategists who believe in the power of business to create a better future. In 2020, the agency set up Earthtopia, which today has over 500K followers across TikTok and Instagram and continues to grow. Earthtopia provides eco-related content, tips and positive news to inspire engagement, interest and action. Via the community, Earthtopia also works with like-minded brands including The Body Shop, Lush and eBay, as well as partnering with charities and organisations such as the UN, WWF and Earthshot Prize. Rob is passionate about the role the marketing and creative industries play in our collective journey to net zero and a more sustainable society. He regularly speaks at events and runs workshops to share his knowledge with brands and companies who want to make a positive difference.
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