BITE Focus

Winchester

By Emily Pitman

From rural countryside to artisan food and the local brands making waves, Walnut Unlimited’s Associate Director Emily Pitman explores the beautiful, quaint town of Winchester.

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Why body honesty could be the next step for the body positivity movement

By Niki Macartney

Southpaw’s Niki Macartney examines a shifting body positivity ideal, exploring both our physical health and mental wellbeing. Does what’s happening on the inside count for anything in 2020?

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Experiential beauty: How brands are fusing physical and digital

By Izzy Ashton

Beauty is the midst of a physical and virtual revolution with significant implications for brands.

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BITE Focus

How marketers can adapt to the Squiggly Career

By Izzy Ashton

The Creativebrief X Squiggly Careers event highlighted how individuals and organisations must shift their approach to career development and talent retention.

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From sustainable pioneer to category defining brand

By Fadi Dada

Fadi Dada, Strategist at Nice and Serious, considers branding in the sustainable start-up world; exploring trends, limitations and its potential to reach broader audiences.

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Experience design in 2020: Ecosystems, ethics and true collaboration

By Aleksandra Melnikova

Aleksandra Melnikova, Head of Experience Design at Publicis•Poke explores the rapidly changing experience design landscape and what’s in store for the year ahead.

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BITE Focus

BITE’s Top 10 for 2019

By Nicola Kemp

From tackling the climate crisis to raising the bar in experiential marketing and ushering in a new era of inclusive creativity, 2019 was a pivotal year for the industry.

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BITE Focus

Glasgow

By Gregor Kyle

It’s the ‘Dear Green Place’ packed with world class venues and locations. Here Frame’s Content Editor, Gregor Kyle, takes us on a tour of a real Scottish city, one which holds more than a few surprises.

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Don’t ruin Christmas

By Fadi Dada

Greenpeace UK’s comedy Ultimate Roast Battle from Nice and Serious helped highlight the devastation of deforestation and draw attention to the ultimate Christmas conspiracy: turkey.

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BITE Focus

BITE's Big Christmas Roundup

By Izzy Ashton

A growing number of brands attempted to spread more mindful joy this Christmas. In a bid to do the same, we’ve rounded up the best of the Christmas marketing we’ve seen this year.

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How creativity boosted democracy in Europe

By Mikael Jørgensen

Mikael Jørgensen, CEO and Founder of &Co, reflects on our changing political climate and why he believes creative risk-taking is more important than ever before.

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From baked beans to bitcoin, it’s all about people

By Matt Wyatt

Matt Wyatt, Executive Planning Director at SNAP LDN highlights the power of empathy when it comes to developing a disruptive brand.

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Breaking the filter bubble: the importance of an open mind in marketing

By Andrew Peake & Alex Scott-Malden

There are three bubbles that must be popped, if we are to liberate ourselves from being stuck in our ways and avoid the dangers of groupthink.

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BITE Focus

Royal Tunbridge Wells

By Tom Poynter

As the agency prepares to turn 50 next year, Southpaw's MD Tom Poynter highlights the creative culture of one of England's best loved spa towns.

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