5 ways brands can effectively implement AI in their advertising strategy
Leveraging AI to enhance and optimise processes will see the advertising industry enter a new era of innovation and effectiveness, says Adludio’s Ian Liddicoat
Leveraging AI to enhance and optimise processes will see the advertising industry enter a new era of innovation and effectiveness, says Adludio’s Ian Liddicoat
Marie Stafford shares VML Intelligence insights from Cannes Lions 2024
By Majid Bahi
From virtual influencers to AI-generated imagery, technology is having a huge impact on the fashion industry.
The encyclopedic tool has been launched by FCB in partnership with D&AD’s New Talent programmes Shift and New Blood
By Amy Davies and Jamison Duffield
Amy Davies and Jamison Duffield explain how brands can tap into culture with the help of AI.
By Anna Forbes
Anna Forbes shares how marketers can better maximise the opportunities CTV has to offer
As technology advances, Laura Thomson-Staveley considers how to embrace AI and what needs a more human approach
By Glenn Gillis
From streaming to E-sports, new avenues are helping brands to connect with gamers.
By Hugh Stevens
As the cookie crumbles, Hugh Stevens navigates the change with the help of Fallout
Henry Daglish shares how to build an internal culture and Bicycle’s journey to IPA CPD Gold
By Nicola Kemp
The campaign created by The Wild By Jungle aims to raise awareness of the support available for anyone facing domestic violence
By Aimee Luther
Aimee Luther candidly shares the balancing act of leadership and how having it all is not always easy
By Jason Megson
Live events are uniquely positioned to build communities and economies but they are also critical to preserving cultural legacies
Being open to new things can inspire talent to think more laterally and create more culturally relevant work.
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