Interviews
“Everybody wants things to be better but nobody wants to change”
By Nicola Kemp
Resilience Ninja Jaz Ampaw-Farr on relinquishing control, overcoming overwhelm and why gratitude beats guilt.
Interviews
“You can't divorce impact and creativity”
George Bryant, Group Chief Creative Officer at Golin on creating work that earns its place in culture and busting the cult of busy.
Interviews
‘I still want to see more female Executive Creative Directors’
By Nicola Kemp
Katy Sumption, Executive Creative Director, Atomic London on opening the door to a new era of open and inclusive creativity
Interviews
Should’ve played the long game
By Nicola Kemp
Liz Baines, Head of Planning at Specsavers on freeing yourself from the conveyer belt of micro meetings to make a long term impact.
Interviews
‘As an employer we have to go beyond just giving people a job’
By Nicola Kemp
Michelle Whelan, UK CEO of VMLY&R Commerce on the power of trust, autonomy and expertise in uncertain times.
Interviews
“We won't get anywhere unless we work together as an industry”
Total Media’s Pedro Martins on becoming a B-Corp and the importance of doing the right thing
Interviews
Get set for the new ‘roaring twenties’ of creativity
By Nicola Kemp
Shirin Majid, Executive Creative Director Europe at Virtue on the electricity that comes with being at the start of something new and the power of resisting routine.
Interviews
From Consumers to Citizens
By Nicola Kemp
Grant Hunter, Global Executive Creative Director at Iris, on advertising’s role in tackling the climate crisis and the power of marketing with a purpose.
Interviews
How LinkedIn is leading a workplace revolution
By Nicola Kemp
Zara Easton, Head of Brand Marketing, UK at LinkedIn on the great resignation and why the brand is backing Changemakers
Interviews
“Don’t do one thing 100% better, do 100 things 1% better.”
By Nicola Kemp
Kate Nightingale, Head Consumer Psychologist and Founder of Style Psychology on the power of human centric marketing.
Interviews
The great resignation or the great reset?
By Nicola Kemp
The pandemic brought with it an unprecedented loss of control and progress, ahead of the launch of You Coach You, Sarah Ellis, the co-founder of Amazing If, explains why now is the time to embrace difficult conversations in the workplace.
Interviews
New Britannia: what brands should know about the national mindset in 2022
By Nicola Kemp
Lucy Crotty, Cultural Strategy and Insight Lead at ITV on the power of common ground in an age of polarisation.
Interviews
“The metaverse is in every trends deck but there is an understanding gap”
By Nicola Kemp
Callum McCahon, Executive Strategy Director and Partner at Born Social on why the new era of purpose-driven social is difficult to ignore.
Interviews
Am I greenwashing?
By Nicola Kemp
Lucy von Sturmer, founder of The Humblebrag on how craft, creativity and collaboration can help the industry tackle the climate crisis.