Hot Pick
Kopparberg teams up with Melanoma Fund to encourage sun safe drinking
The summer campaign created by Neverland encourages consumers to both drink responsibly and sun safety.
Hot Pick
E45 award-winning campaign spotlights trans experiences
The campaign from T&Pm shines a light on skin changes trans, non-binary and gender-diverse people experience
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Wall’s solar panel price board keeps shopkeepers' stock from melting
The environmentally conscious campaign from Lola Mullenlowe makes use of a Solar Price Board to support local shopkeepers and provide consumers with ice cream
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Old Spice waves farewell to boyhood in coming-of-age parody
The comedic campaign from Wieden + Kennedy positions Old Spice as a milestone marker of growing up
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OceanSaver crabs promote plastic-free cleaning products
The campaign by Hearts and Minds, ‘The Ocean will Thank You’ focuses on positivity to encourage sustainable shopping habits
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Tesco Mobile and BBH London use humour to showcase the network’s connectivity
‘It Pays to be Connected’ reaches consumers with relatable circumstances
Hot Pick
Innocent campaign is jam-packed with goodness
Neverland helps bring to life the amount of fruit, veg and vitamins in Innocent smoothies and juices
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Marmite recruits Brits to smuggle spread into the US
The new campaign, from Adam&EveDDB London and New York, encourages Marmite lovers to help Brits abroad get their fix
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Lego liberates young girls from the pressure of perfection
The campaign spotlights gendered language bias and champions freedom in play to help girls reach their full creative potential
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Adam&EveDDB celebrates culture and curiosity with The V&A
The campaign spotlights the breadth of the museum's collection saying ‘If you’re into it, it’s in the V&A’
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Autistica’s Unseen CV spotlights overlooked neurodivergent talent
The campaign combines awareness and action to make meaningful change to employment processes
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Just Eat’s charming animal characters find the joy of everyday
The campaign from McCann makes use of relatable animal puppets to reflect the realities of food delivery
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Wieden+Kennedy London brings the world of gaming into reality
SeedSaga bridges the gap between the virtual and the real life, enabling gamers to ‘touch grass’
Hot Pick
M&C Saatchi successfully smashes stereotypes
By Nicola Kemp
The new campaign for London-based youth organisation, RISE.365, supported by Clear Channel underlines the power of lived experience.