BETC London deliver truth and empathy for C&G Baby Club
By Nicola Kemp
The campaign aims to support parents in doing what feels right to them, while rejecting the judgement around their decisions.
By Nicola Kemp
The campaign aims to support parents in doing what feels right to them, while rejecting the judgement around their decisions.
By Izzy Ashton
This slot is a joyful and nostalgic reminder of what happiness is still out there in the real world, of what there still is to enjoy, safely, about the summer months to come.
By Izzy Ashton
As the world of sport begins to open back up, Blue Fuel’s launch coincides with both professional and amateur athletes’ alike needing to get back to their full playing capacity.
By Izzy Ashton
As the subject matter of advertising shifts to encompass a broader conversation about mental and sexual health, campaigns such as this latest from Viagra are helping to challenge and change societal norms for the better.
By Izzy Ashton
‘Enjoy Summer Safely’ is both an invitation to the public to return to the things they have missed and a reminder of the safety messages in place.
By Izzy Ashton
“This is a call to arms, legs, bums and private parts,” says Durex, reminding people that our new normal doesn’t need to hold onto the stigmas of old.
By Izzy Ashton
A new campaign invites brands and businesses to turn their logos upside down to draw attention to just how significantly the world has been turned upside down during the coronavirus crisis for people with sight loss.
By Izzy Ashton
As the UK makes moves to reopen heritage sites, a campaign such as this highlights the power that we all have to support charities in the long-term to carry out their essential work.
By Izzy Ashton
'Locked Down and Out' is a powerful example of sharing the lived-experiences of LGBT people to drive empathy and awareness.
By Izzy Ashton
Play Your Way is a joyful celebration of playing just for fun, to enjoy the feeling of picking up a racket and just having a go.
By Izzy Ashton
Paddy Power wants consumers to laugh at the football cliches of years past and in doing so celebrate the cultural significance and joy provided by the game.
By Izzy Ashton
A campaign such as this, accompanied by the vital tools to support consumers, offers people a degree of reassurance and support just when they need it most.
By Izzy Ashton
Whilst there is much for students to be anxious about, the uncertainty of their future being paramount, this digital-led campaign aims to provide some welcome relief, a bit of humour and the promise of good times ahead.
By Nicola Kemp
Homeless charity Depaul UK is raising awareness of the catastrophic cost of hidden homeless in a digital campaign created in partnership with Publicis•Poke.
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