‘Creativity has the power to shine a light on critical issues’. The words of Josh Green, Chief Creative Officer at House 337 are backed up by the creative deeds of House 337 in its powerful new campaign for Women’s Aid, the charity working to end domestic abuse.

The hard-hitting new campaign ‘The Monster Who Came to Tea’, was created by House 337 and designed to pressure the government to re-evaluate funding for domestic abuse support services ahead of the Spring Spending Review.

Leaning on the much-loved story ‘The Tiger Who Came To Tea’ the familiar narrative arc of the children’s story is brought to life to tell the harrowing story of domestic abuse.

The story features a mother and daughter experiencing domestic abuse, seen through the eyes of a young girl named Lily. As the story unfolds, it delivers a devastating twist: that the ‘monster’ is not a fictional creature but a real father.

A narrative which powerfully exposes the harsh reality faced by thousands of women and children across the UK.

The campaign features a film co-produced by Merman Branded and Passion Pictures as well as out of home advertising, social and a book. It serves as a rallying cry for urgent government action to properly fund specialist domestic abuse services, particularly for women and children.

Farah Nazeer, Chief Executive of Women’s Aid, explained: “Countless women and their children live in fear every day and this must change. We’re calling on the government to take urgent action and provide adequate funding for the lifesaving domestic abuse services that support those fleeing abuse. By signing our open letter, you can show your solidarity with women and their children fleeing abuse, and spark change this International Women’s Day.”

She continued: “The Monster Who Came to Tea’ is not a story anyone would choose to read to their children, but sadly for many, this tale is not fiction. The Government’s pledge to halve violence against women in a decade will require tangible actions and not empty words.”