Fuel Your Imagination

John West fuels super strong Paralympics GB athletes

By Georgie Moreton

The campaign from Havas positions John West as proud protein partners of ParalympicsGB

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Fuel Your Imagination

Xbox champion accessible play with adaptive joystick

By Georgie Moreton

The ‘This is how we do it’ campaign, created by McCann London, marks the announcement of Xbox’s adaptive joystick and adaptive thumbstick toppers

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Palmers lets the product do the talking with mural campaign

By Jeevan Georgina Hammond

The campaign will see huge murals of Palmers Cocoa Butter taking to the streets of London and Manchester

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Lick and Mac embrace the colour black

By Jeevan Georgina Hammond

Limited edition paint, ‘Mac Black 40’, re-frames the colour by changing daunting into accessible and versatile

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Currys’ experts calm ‘Laptop Rage’ with tech knowledge

By Jeevan Georgina Hammond

The new campaign employs humour to highlight the retailer's customer service offering and staff expertise

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Samsung champions athletes that open up

By Georgie Moreton

The Openness Medal campaign is designed to celebrate those who face challenges and open up about failure

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George at Asda is ready for whatever school throws at you

By Georgie Moreton

The campaign embraces the chaos of back-to-school to position the retailer as a one-stop-shop for school supplies

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RE/SIGN shines a light on fake sign language on TikTok

By Georgie Moreton

The campaign taps into popular TikTok trends to promote the use of real BSL

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Snapchat celebrates International Friendship Day

By Georgie Moreton

Snapchat highlights the power of connection in a campaign that spotlights how the social media platform brings people together

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Puma highlights fashion’s sustainability efforts

By Jeevan Georgina Hammond

The sportswear brand is promoting a new textile recycling initiative through fashion, sustainability and football

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Olympic couple wish Team GB good luck atop the London Eye

By Georgie Moreton

Ahead of the Paris Olympics Dame Laura and Sir Jason Kenny take to the skies to wish the athletes good luck

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Toyota Paralympics campaign spotlights the everyday impossible

By Georgie Moreton

The campaign from T&Pm uses humour to show that there is more to being a Paralympian than being an athlete

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Jammie Dodgers updates packaging for a modern era

By Jeevan Georgina Hammond

Coley Porter Bell refreshes the brand’s iconic image with its redesign

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Channel 4 challenges patronising attitudes ahead of the Paris 2024 Paralympic Games

By Jeevan Georgina Hammond

‘Considering What?’ by 4creative lets the athletic excellence of Paralympians speak for itself

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