Fuel Your Imagination

Plans are back: BT welcomes flm fans back to the cinema with content series

By Nicola Kemp

The campaign, which runs exclusively in cinema, will promote the UK’s first unbreakable home wi-fi, which is backed up by EE.

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Fuel Your Imagination

Quiet Storm and the Women’s Equality Party show the power of positive activism

By Nicola Kemp

Quiet Storm unleashes the power of everyday activism for its latest campaign for the Women’s Equality Party.

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Fuel Your Imagination

Chelsea Football Club and COPA90 show the power of artistic collaboration

By Nicola Kemp

Artist and illustrator Kelly Anna has created a one-off design for Chelsea F.C Women.

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Gravity Road taps into the positive power of influencer marketing with TikTok

By Nicola Kemp

A new campaign underlines the power of TikTok influencers to create a safe space to talk about mental health.

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TBWA\London and Ovarian Cancer Action show the enduring marketing power of a stunt

By Nicola Kemp

Ovarian Cancer Action has turned to influencers to urge women to learn more about the danger of Ovarian Cancer.

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Fuel Your Imagination

Why Subway created a plant-based grime track for World Earth Day

By Nicola Kemp

With one third of consumers actively choosing to reduce their meat consumption, this plant-based innovation is not just about headlines.

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FARFETCH’s global campaign signals a hybrid approach to fashion

By Nicola Kemp

Through its latest campaign The Perfect Match #onlyonfarfetch, the brand is championing the importance of both physical and online shopping.

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Settle into a five hour ASMR sleep aid from Sheba

By Nicola Kemp

In perhaps the first time in advertising history a brand is actively seeking to send its consumers into a deep slumber with an advertising campaign.

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H&M highlights the importance of first impressions through a new suit rental service

By Izzy Ashton

A new service from H&M is determined to boost men’s confidence by offering up free suit rental for men for job interviews.

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Fuel Your Imagination

The Captain Tom 100 fundraising initiative celebrates the life of an extraordinary man

By Izzy Ashton

The collaborative, collective spirit at the heart of this initiative channels that of Captain Tom himself, selfless to his last breath, determined to remind us all that if we work together, tomorrow will be a good day.

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Selfridges windows signal the start of a sustainable spring

By Nicola Kemp

Selfridges, which today unveiled its new windows inspired by the pleasure and optimism found in nature

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Digital Cinema Media expands to cover outdoor cinema this summer

By Izzy Ashton

The easing of lockdown brings the return of outdoor cinema to experience deprived consumers.

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ITV turns to the debris of everyday life to ignite a conversation about mental health

By Nicola Kemp

This campaign is a powerful reminder of the ability of brands to spark long term meaningful conversations in the corners of people’s lives.

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Fuel Your Imagination

B&Q and Uncommon show the time for post-pandemic positivity in advertising is now

By Nicola Kemp

While there remains so much uncertainty, the role of creativity in providing reassurance to weary consumers is a significant marketing opportunity.

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