Over the course of five weeks WGSN and its sister company Coloro have released five key colours for S/S 2020, through a series of inspirational videos.

"These five tones are set to make the biggest impact in 2020 - a year when the future truly arrives, as advances in science and technology reach the mainstream." Said Jane Boddy, Color Director at WGSN.

My favourite is week four’s Cantaloupe. Described as “a silkier version of the youthful oranges which have been making a noise recently.”

Orange is known to be the colour of joy, freedom and happiness. Thought to create a balance between our physical and mental bodies. It is known to inspire freedom of thoughts and feelings, and disperse heaviness. Cantaloupe is a softer version, removing the overpowering vibrancy that orange can often have.

What I didn’t realise is that for a long time orange was a colour without identity. Known for centuries simply as red-yellow, it wasn’t until its eponymous fruit became widely recognised that the hue was named. Of course, orange has always existed, whether in bloomed flowers, blazing sunsets or well-known vegetables. However, in many native cultures they still see no need to give orange its own label.

Click here to read more about Mellow Yellow, Cassis, Purist Blue and Neo Mint