Fuel Your Imagination

Allyship & Action focus on the power of stepping up to the mic and into the work

It’s through productive and honest discourse that change can be brought about and it’s this thought that is at the heart of the work that Allyship & Action are doing.

Izzy Ashton

Deputy Editor, BITE Creativebrief

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Right now it can feel difficult to prioritise the important in front of the ever increasing list of the seemingly urgent; to find the space to speak up when it seems as though no one is listening. 

But it’s through productive and honest discourse that change can be brought about and it’s this thought that is at the heart of the work that Allyship & Action are doing. As they say, “we’re not just here for it, we’re here to do something about it.”

The organisation’s latest summit explores The State of Equity, providing a source of information on allyship and tangible next steps on anti-racism in the advertising industry. The events are designed for scalable and sustainable action.

At the heart of the summits and the organisation as a whole is the power of community, of connecting allies to Black creatives to continue the conversation and bring about true allyship.

Talks at The State of Equity will explore how we show up for D&I leaders, what leadership looks like right now and how CMOs can promote allyship at work. There will also be a series of workshops over the two days conducted by industry leaders like Akil Benjamin, Rich Miles and the team behind the Linkit.Black platform.

Allyship & Action was founded by Nate Nichols, Steffi Behringer, Bennett Bennett, Leslie Collin and Aimee Brodbeck in the wake of George Flloyd’s death. The team wanted to focus on two points. One was to ask, what if we started tough conversations in the industry about racism? The second was a progression of that thought: what if the industry was held accountable to change and elevate marginalised communities?

Alongside the summit series that the organisation runs, it has developed a platform that holds agencies accountable by collecting their diversity data and assessing their growth towards equality.

Platforms such as this are an essential part of ensuring the conversation about racism in the industry is given centre stage. By promoting every voice and connecting allies with the Black creative community, Allyship & Action are enabling every voice to feel empowered to speak, and for tangible action to come about as a result.

Join the Allyship & Action summit, The State of Equity on 29th and 30th October 2020.

Artwork © Allyship & Action

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