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Football marketing’s new approach
Director Yoni Weisberg on how football marketing has changed over the years
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A life long cinephile, Yoni's work is a broad mix of influences from art, graphic design and cinema.
Having studied film and graphic design, he brings a measured, and kinetic visual style to his work. Layering in vast cultural references, lavish uses of colour and distinct visual flair. His latest short film has won multiple awards and screened at BAFTA and Oscar-qualifying film festivals around the world.
Director Yoni Weisberg on how football marketing has changed over the years
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