Vanessa Chin is Senior Vice President of Marketing at creative effectiveness platform System1. In this role, she works closely with clients to help them develop the most powerful advertising for their businesses - to build brand strength and drive sales in the present and the future.
With over 20 years’ experience in the advertising world, Vanessa has seen first-hand which ads capture the emotions of audiences and drive consumers to positive purchase decisions. Prior to joining System1, she launched her own marketing and branding consulting and advisory service. She has also held a marketing director position at ALDI US and worked in several roles at advertising company Leo Burnett.
By Vanessa Chin
Celebrities don’t equate to sure fire hits in the much-coveted Super Bowl ad breaks, writes Vanessa Chin, SVP of Marketing at System1.
Read moreLooks like you need to create a Creativebrief account to perform this action.
Create account Sign inLooks like you need to create a Creativebrief account to perform this action.
Create account Sign in