From Tinned Fish to NunTok: How brands can engage with the new influencer landscape
By Scott Bowley
Nano and micro influencers play an important role in a robust influencer strategy
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Scott Bowley is Business Development Lead at SCREENSHOT Media. He specialises in building communities with lasting cultural impact as well as helping brands embed themselves within culture. Through SCREENSHOT Media’s creative agency and its global creator network, Scott develops digital strategies and content that achieves strong earned media value for brands, positively inserting them into the most relevant conversations online. Scott’s previous roles include stints at VICE, Boiler Room, VCCP and DRUM. He is co-founder of the music collective The Rising Sun Collective and co-founder of the music and apparel brand Penthouse Boyz.
By Scott Bowley
Nano and micro influencers play an important role in a robust influencer strategy
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