Russell Hall, Imagination

Head of Technology & Innovation Director

About

Russell runs the Immersive Studio at Imagination. It is a dedicated department set up to liberate big ideas and connected experiences in multiple dimensions.


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Breaking the digital experience dichotomy

By Russell Hall

From streamed concerts by Chris Martin and live sets from Berlin’s top DJ through to virtual museum tours and theatre streaming platforms, the events of 2020 are causing a seismic shift in the experience economy.

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