The internet, but worse: what the metaverse could mean for brands
The rise of the metaverse brings with it fresh opportunities for marketers.
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Michael Baggs is the Director of Strategy at The Social Element and a neuroscientist who studies human decision making to grow businesses. Sixteen years working in social media and digital marketing led to six years of study with Harvard and the National Research University Higher School of Economics in Moscow, specializing in the psychology of close relationships and behavioural economics. Prior to consumer neuroscience, Michael had three recording contracts and also worked song-writing for more successful and arguably better-looking artists.
The rise of the metaverse brings with it fresh opportunities for marketers.
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