Lorenzo Crespi started working in advertising in 2002 at DDB Milan. In the following years, he worked for DLV Bbdo, Armando Testa and Euro RSCG, Havas Milano, where as Creative Director he played a key role in innovating the agency's work approach by developing communication projects that combine classical, social and digital skills with the media and PR. He has won numerous national and international awards, such as Eurobest, Epica, ADCI, ADCE, Mobius, New York Festival, and four Lions at the Cannes Film Festival. From April 2018 together with Selmi Barissever, Lorenzo has been the Executive Creative Director of Leo Burnett Italy.
Leo Burnett Italy's Milan-born Executive Creative Director tells us about the city's contrasting architecture, how the agency turned a tram stop into a McDonald's delivery shelter and of course, where to find the best Italian food.
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