About

Lore combines academic research methods with a digital-first approach to understand and track culture on a global scale. Her work is designed to unearth cutting edge insights that drive cultural impact for multinational brands including Guinness, Bumble, adidas and Instagram. When she’s not busy analysing her fellow humans, she can be found defending TikTokers and the art of the selfie from contemporary culture snobs.
John joined We Are Social in 2012 to work on the adidas account in client services. Over the last 6.5 years he has led projects for brands including adidas, Audi, PlayStation, Activision, PepsiCo, Mastercard and YouTube. A sport specialist, he believes in the power of sport and social to deliver exceptional results and award winning campaigns