What can we learn from our grandmothers?
By Katy Wright
Katy Wright on taking inspiration from female role models from previous generations
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Katy is FCB Inferno’s Managing Director, granddaughter of Jenny Crumpton and Agnes Wright. Having trained as a fighter pilot, Katy is no ordinary Account Handler. Having pivoted into advertising, Katy has worked both client and agency side in a career that’s spanned over two decades.
Prior to her appointment as MD in January 2021, Katy ran the most successful inter-agency team in BMW’s history. Key to her operational style is her focus on building strong relationships internally and externally, resulting in acclaimed campaigns for BMW, Virgin and Kimberly-Clark to name a few.
With a true passion for people and developing talent, Katy has previously hosted the TEDxCoventGardenWomen event in London, tackling themes of gender and identity.
By Katy Wright
Katy Wright on taking inspiration from female role models from previous generations
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