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5 Purposeful Trends to Spot at Cannes Lions 2023
As the International Festival of Creativity celebrates its 70th anniversary frog’s Kara Pecknold unveils this year’s key trends.
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Kara Pecknold is a VP of Regenerative Design at frog. For 20+ years, she has been supporting her clients to transform products, services, teams and business models. As a global lead of sustainability within the Capgemini Group, she works at the intersection of people and planet by marrying creativity with science to better shape the future of the Next Economy.
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