Are brands doing enough to capitalise on the marketing opportunity of the Women’s World Cup?

By Josie Shand

With the Women’s World Cup around the corner, we asked industry leaders to have their say on this historic tournament.

Nike highlights sustainable credentials in ‘Get ‘Em Back In The Game’ campaign

By Josie Shand

Nike & R/GA London encourage audiences to give old gear new life by promoting the brand’s repair, refurb and recycle offerings

Brixton Finishing School’s ‘Unwrapped’ survey reveals the reality of industry barriers for young people

By Josie Shand

The research shines a spotlight on challenges faced and uncovers negative workplace experiences

National Citizen Service launch ‘The Big Escape’

By Josie Shand

Brought to life through EssenceMediacom’s Inclusive Planning process, the show inspires audiences to embrace challenge and ‘Grow Your Strengths’.

PETA and House337 campaigns acts as unflinching reality check on animal cruelty

By Josie Shand

‘Red River Farm’ aims to re-educate viewers about fashion through a band of abused farm animals

Kelloggs celebrate 25 years of supporting breakfast clubs

By Josie Shand

The ‘Better Days Are Built on Breakfast’ campaign from Leo Burnett underlines the fact that everyone deserves a good breakfast

VMLY&R turns to books to promote carbon neutral toilet roll

By Josie Shand

For International Day of Forests, VMLY&R and Serious Tissues create a seriously silly loo-side book for the UK’s first carbon neutral toilet roll company.

Dove invites consumers to take a stand against digital distortion

By Josie Shand

The beauty giant is calling on consumers to #TurnYourBack on the #BoldGlamour filter

Is generational marketing still relevant in an era when age no longer equates to a life stage?

By Josie Shand

Hanson Akatti creates new visual identity for Harmattan Rain

By Josie Shand

Akatti expresses the new era for African music and culture through his experimental designs

Nando’s campaign highlights the brand’s unique impact on culture

By Josie Shand

The new brand platform ‘This Must Be The Place’ aims to highlight the uniqueness of the Nando’s experience

Tanqueray urges consumers to ‘Live Magnificently’

By Josie Shand

The first global brand campaign since 2018 encourages audiences to elevate the everyday to drive joy.

This Girl Can aims to close the ‘enjoyment gap’

By Josie Shand

Research reveals 2.4 million fewer women enjoy exercise than men

Nike campaign urges young people to get involved in sport

By Josie Shand

The new campaign addresses the many barriers young people face when it comes to sports participation.

Pringles launches new campaign to promote Multigrain range

By Josie Shand

The new campaign from Grey London highlights the brand's healthier range.