The Importance of humanising corporate content
By Jez Furlong and Diane Perlman
Diane Perlman - CMO of Blis and Jez Furlong, Creative Director of Preen on why now is the time to humanise corporate content.
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Diane Perlman, CMO of Blis is an established marketing leader with big brand experience at Microsoft, as well as startup, scaleup and agency-side experience. Adept at creative problem solving with an agility to learn. Track record in delivering results in structured and unstructured environments. CMO at Blis, the leading privacy-first location-powered programmatic advertising partner. Formerly Interim CMO at Unruly.
Jez Furlong, Creative Director of Preen is an award winning Creative Director with work for Nikon, CNN, Dove, Sky, Cadbury's, The Wales tourist board, London Pride and Alfa Romeo. Creative roles at agencies HHCL, BBH, Y&R & ELVIS working with the best in the business on TV, OOH, print and radio. Currently Creative Director at Preen.
By Jez Furlong and Diane Perlman
Diane Perlman - CMO of Blis and Jez Furlong, Creative Director of Preen on why now is the time to humanise corporate content.
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