Voices
Inclusive campaigns can have a real impact
Brixton Finishing School alumni share their thoughts on the year’s most impactful campaigns and what could push them even further
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As Editorial Assistant of BITE Jeevan works with the team to ensure the daily marketing intelligence platform runs smoothly. Contributing to features and keeping her eye on the latest marketing trends Jeevan is an important part of the BITE team. In her split role Jeevan is also in charge of all things office related. An English Literature graduate, Jeevan is passionate about writing that challenges established norms. She spends her spare time reading (always armed with a book in her bag), writing a blog, attending galleries, or engaging in the world of fashion.
More from Jeevan Georgina Hammond
Trend
Tesco turns sullen teen into a Christmas tree
The new campaign from BBH highlights how the festive period can bring people together
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Trend
Mrs Doubtfire encourages giving the gift of theatre this Christmas
In a media first, the West End musical has invested in a bespoke, scripted Christmas TV advert
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Thought Leadership
Should brands embrace light relief this Christmas?
Striking the right tone for Christmas this year is no easy feat for brands and advertisers
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Voices
Photography exhibition spotlights the positive impact of Living Wage
Portraits for ‘Life on the Living Wage’ highlight the importance of the movement by sharing personal experiences with pay
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Trend
Asda and Havas bring Christmas joy with Michael Bublé
The supermarket highlights value for an ‘incrediBublé’ Christmas
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Fuel Your Imagination
Embracing the beauty in every smile
Smile Train UK and The PHA Group created a public exhibition to tackle the stigma around cleft and help those with facial differences love their smile
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Fuel Your Imagination
McVite’s reaffirms its place in British culture with new campaign
The new campaign from TBWA\London stars British icon Sir Trevor McDonald
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Fuel Your Imagination
Black Venus exhibition reclaims Black Women in visual culture
The exhibition at Somerset House saw a collection of works across a multitude of media, exploring the historical representation of Black women in visual culture
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Fuel Your Imagination
Save the Children campaign shows that each moment matters
The campaign uses compelling narrative to bring to life the important work of the charity
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Hot Pick
Freemans campaign steals the spotlight
The Made You Look campaign showcases the brand’s refresh and successfully connects with midlife women
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Fuel Your Imagination
Everyman Cinema’s Summer of Discovery draws to a close
The partnership between cinema and car brand was brokered by Pearl & Dean
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Thought Leadership
Should fashion brands be doing more to encourage consumers to make sustainable shopping choices?
With London Fashion Week in full swing, industry experts consider how brands can promote more sustainable shopping habits
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Fuel Your Imagination
Selfridges partners with Yellow Pages to become a directory of fashion
Selfridges brings back the Yellow Pages and creates a Vogue World newsstand to celebrate London Fashion Week.
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Fuel Your Imagination
Cancer Research highlights diverse experiences in new campaign
The charity has shifted its strategy to reflect the fact that many people with cancer are still living their life to the fullest
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