As Group Strategy Director at GroupM, Jameel shares his knowledge and experience of media, creative and content for both B2C and B2B clients across the group’s agencies and clients, across EMEA and globally. He is currently the lead strategist on the UK’s largest business telco, BT.
Prior to EssenceMediacom, Jameel has multinational experience for brands including Bentley Motors, Lexus Europe, Tesco, Emirates Airlines and Marriott Hotels.
Jameel is also the founder of Chaiwaale, a mentoring initiative to help people of South Asian heritage build their marketing careers and works with a number of UK public and private sector organisations to increase STEM education and careers.
By Jameel Amini
How can brands use Ramadan as a launch pad for year-round connection authentic with their Muslim consumers?
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