Isabelle James

Planning Lead Wavemaker UK

About

Isabelle is a Planning Lead at Wavemaker UK. Experienced in driving growth for commercial brands and behaviour change for UK government clients, she currently leads strategic integrated planning primarily across Rightmove and the Merlin Entertainments portfolio.


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Why brands should embrace their inner divas

By Isabelle James

Society’s perception of the diva has evolved over time, what relevance does the term hold in the realm of advertising?

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