Asad runs The Unmistakables, a consultancy made up of minorities. The company makes organisations and campaigns more representative of modern society both inside and out and works with the likes of the England Cricket Board, Barnardo’s, Openreach and Unilever. He was previously the Director of Communications for Pride in London and has held senior positions at a number of marketing and communications agencies.
By Asad Dhunna
At the start of a challenging year for inclusion, Asad Dhunna, Founder of The Unmistakables explains why now is the time to close the hope gap.
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By Asad Dhunna
Asad Dhunna, Founder of the Unmistakables believes that, as COVID-19 dismantles business as usual, having diverse voices in the room has never been more vital.
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By Asad Dhunna
There’s proof that huge groups of the population are being overlooked or only represented in a tokenistic way in advertising. Asad Dhunna, Founder of The Unmistakables explores what he's learnt about diversity and inclusion.
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