How thought leadership can help brands ride the recession
A new joint study from Edelman and LinkedIn underlines that during a downturn decision makers are hungry for fresh insight.
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Andrew is an experienced marketing and communications leader, delivering high impact campaigns which build brands, change perceptions and drive demand.
This has included developing creative, integrated programmes which have boosted engagement and performance, tripled conversion and increased sales and margin.
His experience includes audience insights and market research, web, digital and social, thought leadership, executive communications, CRM and account-based marketing, as well as partner and sales enablement, crisis management, employee engagement and earned media.
Andrew has worked across a range of industries including technology, energy, engineering and professional services for some of the world's most recognisable business brands as well as for emerging, fast-growth companies.
A new joint study from Edelman and LinkedIn underlines that during a downturn decision makers are hungry for fresh insight.
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