For new CEO/CMOs looking to drive change...

New leadership can be both a challenge and an opportunity for a company. For example, a new CEO may want to change the course of the company and need a brand story and refreshed identity to signal change to employees, customers, and the industry.

In this episode of Branding 101, our experts discuss how we can help new leaders leverage thoughtful branding solutions to catalyze a new vision, as well as activate organizational and industry change.