How RealPeople Feel About...Halloween

Halloween in the UK feels like it’s getting bigger, more expensive, and more American with each year that passes. Halloween spending in the UK is projected to reach £776 million in 2024, with 3 in 5 Brits planning to make a purchase for it. We spoke to some real people across the country

to find out how they really feel about it, to better understand how brands might connect with people at this time of year.