Game Changers: Essential Brand Toolkit for Engaging Women

Carly is a trailblazer in women’s football, renowned for her incredible career as a goalkeeper with clubs like Chelsea and Notts County and as a vital member of the England Women’s National Team. Beyond her on-field accomplishments, Carly is an advocate for women’s sports and a role model for aspiring athletes. As a dynamic speaker and passionate mentor, Carly shares her insights on resilience, teamwork, and the evolving landscape of women’s football.

Join us as Carly brings her unique perspective and expertise to the event, inspiring the next generation of athletes and industry leaders!

You might know Jasmine as the host of CNN’s Living Golf, but she’s also the powerhouse behind the UK Women’s Golf Community – a group that’s brought together over 10,000 women to shake things up in the world of golf. Jasmine’s work is all about making the sport more welcoming for women and girls, and she’s got the experience and stories to prove it! From working with big brands to advising government bodies, Jasmine’s insights go way beyond golf.

In her session, she’ll dive into how organisations can genuinely connect with and empower women, offering real advice that goes beyond the surface.

Ella-Mae, famously known for her appearance on the iconic television series Gladiators, is a multifaceted athlete and performer who has made a significant impact in the world of fitness and entertainment. Beyond her television fame, Ella-Mae is a passionate advocate for health and wellness. She has dedicated her career to inspiring others through fitness, offering coaching, workshops, and motivational speaking engagements.

Join us as Ella-Mae shares her journey from the Gladiators arena to becoming a fitness influencer, offering valuable insights and inspiration to those looking to elevate their lives through sport and wellness!

Kirby is an 8-year fitness coach, specialising in women's health and fitness. We’re excited to welcome Kirby for a fireside chat on cycle syncing in sport and exercise, exploring how brands can support women in navigating the nuances of this space.

Kirby is the founder of BKA Club, an on-demand workout platform and online store, that makes it easy for women to move with their bodies, not against them. Through her time in the fitness industry, Kirby has partnered with many brands such as New Balance, PUMA, Vuori and Gymshark to name a few.

As Strategy Director at Iris Worldwide, Sam brings a wealth of experience crafting brand and communication strategies across a variety of categories. Driven by a passion for sports, health, and wellness, she excels in building communities, having worked with brands such as Adidas, Lucozade Sport and Sport England. Outside of work, Sam co-manages and runs with Common Ground Run Club, a community-driven running group with a shared love for the sport.

Join us as Sam dives into a major trend in women’s health—cycle syncing for sports and exercise—and shares strategic insights for brands aiming to connect with, and stay relevant to female consumers.

As the Growth Director at Iris Worldwide, Amy is a passionate and results-driven professional dedicated to fostering creativity and innovation in every facet of her work. With years of experience as a TV presenter, Amy brings a unique perspective to the table, having worked across diverse markets in sports, fashion, and events. Her expertise lies in crafting impactful sales and marketing strategies, enhancing brand awareness, and diversifying into new global markets, continuously seeking opportunities to push boundaries.

Join us as Amy shares her insights on the intersection of creativity and strategy in the ever-evolving landscape of marketing and business development!