Sport Sponsorship: From Branding to Brand Building

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About this event

In today’s saturated market, fans are being bombarded with messages from brands, and so in turn, they are becoming more immune to them.It poses the challenge – how can a fan reasonably connect with the 25+ partners of an F1 team or Premier League club?

We invite you to our exclusive in-person event on Thursday 21st of November at 4.30pm for a panel discussion on the untapped potential of sponsorship We'll explore why contextual relevance is crucial, how to leverage creativity to drive ROI and the insider scoop on how to drive wider business impact through sport and entertainment sponsorships.

Whether you're a brand leader already experienced in sponsorship, or considering your first foray into the space - this event is for you.Join us and our incredible panel:

  • Melissa Noakes, Head of Sponsorship & Events at Santander
  • Liseli Sitali, Director of Football & Music Partnerships at Expedia Group
  • Ellie Norman, CMO at Formula E
  • Josh Green, CCO at House 337
+ Moderated by the brilliant Gill Huber, Managing Director at Ingenuity.

Spaces are limited, sign up now!

Date and Time


Location

60 Great Portland Street
London
W1W 7RT