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eatbigfish

Core disciplines: Brand strategy, Innovation/NPD/Service Design

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Tweet : Aug 23rd 2017 20:03
'The issue with packaged salads is people can’t customise them' explains CEO of .@chowbotics via .@FastCompany > https://t.co/JY7W75oQwR https://t.co/IbxwyxIrnh
Tweet : Aug 23rd 2017 19:03
'Tackling an impossible challenge head-on' Challenger brand to Watch 2017: Impossible Foods > https://t.co/vIkLitgBhI https://t.co/CweJ3glrPU
Tweet : Aug 23rd 2017 17:24
Borough Market aims to be UK's greenest shopping location, phasing out plastic bottle sales with free fountains > https://t.co/nXW4w8TjBN https://t.co/r0uLD9VEVi
Tweet : Aug 23rd 2017 15:01
#3BitsofAdvice on social media behaviours for Davids (not Goliaths) from .@bebornsocial MD Ben Tyson > https://t.co/LBxMfUYyLh https://t.co/230o12qKgx
Tweet : Aug 23rd 2017 13:00
Building likeable brands in unlikable categories: In conversation with Scott Kabat > https://t.co/H7KtzefDUu https://t.co/iYFf6dFQ1I
Tweet : Aug 23rd 2017 11:04
Has a challenger strategy now just become best practice? Does it still represent an alternative approach for growth? https://t.co/7LdZK8cPuw https://t.co/WdE93G1uic
Tweet : Aug 23rd 2017 09:01
‘You need intuition and data working together’: .@Habit Founder .@NeilGrimmerCEO on modern marketing > https://t.co/lxk8FJFxKL https://t.co/jY25pprS3D
Tweet : Aug 23rd 2017 08:02
The state of the brand crackdown on media transparency, via .@digiday > https://t.co/m5e2M2eO0T https://t.co/q4YNepzRJA
Tweet : Aug 22nd 2017 20:04
.@hopenothate empowering branding is designed to jump-start an anti-hate movement, via .@FastCompany > https://t.co/2AYmHO553F https://t.co/ykNA5R9jvy
Tweet : Aug 22nd 2017 19:03
'.@essential understands the phone is a means to an end but also the most vital computer in our lives' via @iMore > https://t.co/yJnqP45NmJ https://t.co/K3MijiWfyz
Tweet : Aug 22nd 2017 17:24
We are all now 'Uber's Children' And here's how it's transforming 4 key industries, explains .@annabelacton > https://t.co/mGTjqsvUPL https://t.co/JTN4gDJtro
Tweet : Aug 22nd 2017 15:01
Dolmio’s new campaign ditches the Italian puppets in favour of ‘real-life situations’ via .@MarketingWeekEd > https://t.co/VnHtjUI6fh https://t.co/UgucGq2s8V
Tweet : Aug 22nd 2017 13:00
The specifics of fame - how famous do we need to become, and why? > https://t.co/LKcHF7yJwt https://t.co/mLdegP9xF7
Tweet : Aug 22nd 2017 11:04
Plasticity aims to end robotic chat interfaces making conversations feel human, writes .@riptari for Techcruch > https://t.co/2XybRvequz https://t.co/OXQsNEjU0U
Tweet : Aug 22nd 2017 09:01
Amazon debuts ‘Instant Pickup Points’ in the U.S. for pickups in minutes, via .@techcrunch > https://t.co/UV0RnrESeV https://t.co/bD86R1wihb
Tweet : Aug 21st 2017 19:03
We're on Instagram, come and join us! > https://t.co/gdcUP4NBgX https://t.co/qOzAaNHz8e
Tweet : Aug 21st 2017 17:24
What ultimately determines why you buy from one company rather than another? Find out more here > https://t.co/FVptAU8hWZ https://t.co/OJZHukLVqJ
Tweet : Aug 21st 2017 15:01
Come to Bread & Jam Festival for an Adam Morgan masterclass on beating the big guys without a marketing budget > https://t.co/pR50LKdwj6 https://t.co/okDvZn0MYZ
Tweet : Aug 21st 2017 13:30
There are considerable strategic and cultural advantages in being a challenger, but what is a challenger brand? > https://t.co/0PqxKulgdI https://t.co/PZnNiX6nbx
Tweet : Aug 19th 2017 12:01
We met with James Kirkham - Head of .@COPA90 for an Interview, coming soon to The Challenger Project .@spoonybear > https://t.co/oxK55UlWsn https://t.co/PlLHSOBmTR
Tweet : Aug 18th 2017 19:03
.@markcbarden is joined by Habit CEO .@NeilGrimmerCEO as they discuss balancing data marketing versus intuition > https://t.co/6jVI8Aiaef https://t.co/xAD75INvoM
Tweet : Aug 18th 2017 17:28
Your greatest constraint is your greatest advantage > https://t.co/mIb3bdkHWq https://t.co/z0HjgHREuY
Tweet : Aug 18th 2017 15:40
Brands are expected to make the right choices, but the metric for what is right is subjectively tricky to define > https://t.co/eT6ZmBDtsJ https://t.co/pGzFKutCtb
Tweet : Aug 18th 2017 13:01
What’s to stop the disrupters becoming the disrupted? (Spoiler alert: the brand) > https://t.co/XBl8ca03cW https://t.co/S2yqKssmI7
Tweet : Aug 18th 2017 11:04
@repurpose create products from plants not oil, their tableware seeks to avoid damaging the environment > https://t.co/C00PF2M2Zy https://t.co/bev1SG39Lo
Tweet : Aug 18th 2017 09:01
'We’re unapologetically a brand but we’re reimagining what it means to be a brand today' .@brandless via Forbes > https://t.co/oRAREKU7tB https://t.co/hcK0pHPeVi
Tweet : Aug 17th 2017 19:03
.@creativebrief outlines how Richard Watson developed the Mega Trend map into a visual representation > https://t.co/yJY5Hr0fsh https://t.co/Ba80Q5yaVe
Tweet : Aug 17th 2017 17:24
In this interview .@NeilGrimmerCEO discusses how to work smarter, not harder. #ThursdayThoughts > https://t.co/62HzpkBecm https://t.co/stA2vNGg8r
Tweet : Aug 17th 2017 16:01
'Consumers know when brands are championing a cause to simply tick a box' via .@wgsn > https://t.co/XyI3qp66ga https://t.co/bDhwTqDzeV
Tweet : Aug 17th 2017 15:01
The specifics of fame - how famous do we need to become, and why? > https://t.co/pGocehvspg https://t.co/svNjUOXY7J

The Challenger Project  - Challenger Brand Profile: Comviq
The Challenger Project
(eatbigfish )
Challenger Brand Profile: Comviq
Brand strategy
An interview with the Marketing Manager at Comviq, Lotta Onajin
Mar 22nd 2017 14:42:34
The Challenger Project  - Challenger Brand Profile: Pip & Nut
The Challenger Project
(eatbigfish)
Challenger Brand Profile: Pip & Nut
Brand strategy
An interview with the founder of Pip & Nut, Pip Murray
Mar 22nd 2017 14:37:21
The Challenger Project  - Challenger Brand Profile:
The Challenger Project
(eatbigfish)
Challenger Brand Profile:
Brand strategy
An interview with the co-founder of Our/Vodka, Asa Caap
Feb 15th 2017 10:43:16
The Challenger Project  - Challenger Brand Profile: The Collective
The Challenger Project
(eatbigfish)
Challenger Brand Profile: The Collective
Brand strategy
An interview with the co-founder of The Collective, Amelia Harvey
Nov 17th 2016 13:14:09
The Challenger Project  - Challenger Brand Profile: Sipsmith
The Challenger Project
(eatbigfish)
Challenger Brand Profile: Sipsmith
Brand strategy
An interview with the co-founder of Sipsmith, Fairfax Hall
Oct 14th 2016 11:29:17

Case studies


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