Rufus Leonard

Core disciplines: Branding / design, Digital, Integrated marketing

One of the Top 30 most viewed agencies for 2016

Tweet : Today about 10 hours ago
Rufus #strategist @laurenceparkes features in @BrandQuarterly discussing the power of #Ethnography in #design.
Tweet : Sep 25th 2017 12:25
From @Uber, @RatedPeople and @fiverr, the world is powered by the #gigeconomy. But what is the impact on #marketing?
Tweet : Sep 25th 2017 11:35
This Thurs is our exclusive book preview for @greenormal, places are filling up fast so RVSP to the below address to save yourself a seat.
Tweet : Sep 22nd 2017 11:45
It's the final part of our #brandexperience series. Learn why @akoppinen thinks @virginactive gets it right
Tweet : Sep 21st 2017 13:25
We are the #BrandExperience Engineers. Check out our new website #digital #design #branding #strategy
Tweet : Sep 21st 2017 10:15
Places are limited, please RSVP: to confirm your place #RufusPresents @greenormal (2/2) #wellbeing #culture
Tweet : Sep 21st 2017 10:10
We're excited to host John Grant @greenormal for an #exclusive preview of his book "Better" #RufusPresents (1/2)
Tweet : Sep 20th 2017 14:20
Can #Graphic #Design Save Your Life? #RufusRecommends checking out this #exhibition at @ExploreWellcome to find out
Tweet : Sep 20th 2017 11:20
#Brandexperience is about consistency, not just an #event in 1 moment in time! via @BrandworkzWorld @FestofMarketing
Tweet : Sep 19th 2017 13:10
Will @IKEA continue to reign supreme w/in #retail in our next #brandexperience report? #BXI #brands #cx
Tweet : Sep 19th 2017 12:13
.@iainmillar features in @ibcdaily, talking innovative #tech and #atomisednews for the #snapchatgeneration and #BBC at @IBCShow.
Tweet : Sep 19th 2017 11:55
Can the #gigeconomy work for #marketing? This week on our #blog we explore the impact it's having on #creativity.
Tweet : Sep 18th 2017 13:35
Building #brandexperience Amazing #architecture by @BIGstertweets via @dezeen #LegoHouse #lego #Billund
Tweet : Sep 18th 2017 10:45
Can the #gigeconomy work for #marketing? One of our #freelancers investigates #skills #jobs #brandexperience
Tweet : Sep 18th 2017 06:47
RT @BrandQuarterly: It’s not just people driving changes in #tech. Tech also changes us - @louisejorden & @andym_ux @rufusleonard (pg10) ht
Tweet : Sep 17th 2017 09:25
Our Head of #Innovation @iainmillar is live on stage @ @IBCShow! Catch him in the Future Zone #tech #brandexperience
Tweet : Sep 15th 2017 13:20
#RufusRecommends Visiting the #RachelWhiteread #exhibition at @Tate #art #architecture #design
Tweet : Sep 14th 2017 16:33
RT @SpecialistWorks: On the stage now we have @laurenceparkes closing our creative section of the day! #performancefocus18
Tweet : Sep 14th 2017 16:31
Our #BrandExperienceIndex can help find problems along the journey, and identify, invest and optimise in hero moments #performancefocus18
Tweet : Sep 14th 2017 16:15
.@laurenceparkes there are successful companies that are building brands effectively without using advertising #performancefocus18
Tweet : Sep 14th 2017 16:07
Next up at #performancefocus18 is our CSO @laurenceparkes on "When Brand = Performance: Finding Effective Moments to Invest in your Brand"
Tweet : Sep 14th 2017 14:06
Great talk from futurologist @vhirsch: the future is coming faster and faster, we are only at the start ????#performancefocus18 #AI #Data
Tweet : Sep 14th 2017 11:18
.@AutoTrader_UK found that creating a strong culture of innovation played a key part in improving #customerexperience #performancefocus18
Tweet : Sep 14th 2017 10:53
Founder of @laundrapp on disruption through #digital innovation: "We have to be fearless" #performancefocus18
Tweet : Sep 14th 2017 08:46
We're off to Brighton today for @SpecialistWorks #performancefocus18! CSO @laurenceparkes will be speaking about: When Brand = Performance
Tweet : Sep 13th 2017 12:25
Our Account Director @rachael_booth tells us how @MercedesBenzUK is more than an #automotive #brand #brandexperience
Tweet : Sep 13th 2017 10:25
How are #brands measuring #socialmedia influencer #marketing? via @Digiday #data #analytics #insights
Tweet : Sep 12th 2017 14:25
Our strategist Mona tells us why @FourSeasons creates a sensorial #brandexperience for her #BXI
Tweet : Sep 12th 2017 12:45
Hear our Head of #Innovation @iainmillar speaking about all things #tech & innovation at @IBCShow next week! #brandexperience #media #ents
Tweet : Sep 12th 2017 10:15
Do #brands' #transparency #campaigns lead to #consumer #trust? @TheSchoolOfLife @TheDrum #data marketing #retail
News : Feb 18th 2016 by Caitlin Brennan
We are launching our Psychology of Brand Experience breakfasts in March. Interested in joining? Let us know at
News : Oct 7th 2015 by Caitlin Brennan
ODEON, Europe’s largest cinema chain, has appointed us to create brand experiences and a new visual identity.
News : Oct 7th 2015 by Caitlin Brennan
Unveiling our latest work - a major rebrand and transformation project for global IT and comms provider Touchbase, now ‘Natilik’.
News : Oct 7th 2015 by Caitlin Brennan
Rufus Leonard has been named #2 Digital Elite agency in The Drum magazine’s annual Digital Census.
News : Sep 28th 2015 by Caitlin Brennan
Rufus named Agency of the Year in the BIMA's 2015 awards.
News : Aug 17th 2015 by Caitlin Brennan
Looking for someone with Sitecore expertise? Take a look at our experience
News : Aug 3rd 2015 by Caitlin Brennan
We are piloting our new customer experience service tool; embla. If you want part of the action, email us on
News : Jun 16th 2015 by Caitlin Brennan
Our MD, CTO and CSO will all be out at Cannes Lions next week and we'd love to catch up with you on all our latest innovative projects!
News : May 26th 2015 by Caitlin Brennan
Interested in a Summer internship in one of London's leading agencies? Apply on our website before Friday!
News : May 18th 2015 by Caitlin Brennan
More great news on the talent front – we’ve appointed the award-winning Carlo D’Alanno as creative director.
News : May 15th 2015 by Caitlin Brennan
We're pleased to welcome former AKQA Amsterdam strategy director Laurence Parkes to the Rufus team as our Chief Strategy Officer.
News : May 6th 2015 by Caitlin Brennan
Rufus Leonard awarded #2 Design Agency in The Drum's Elite Design Census!
News : Apr 23rd 2015 by Caitlin Brennan
We scooped up a Silver Transform Award for Best Visual Identity for our Scottish Widows work. Thank you Transform.
News : Mar 10th 2015 by Caitlin Brennan
Very pleased to announce two new senior hires to our strategy team, Ross Timms as Strategy Director and Sara Gordon as Senior Strategist.
News : Feb 26th 2015 by Caitlin Brennan
Managing Partner Alec Boere will be down at Figaro Digital giving a talk on creating customer experiences. Head down to see him!
News : Feb 2nd 2015 by Caitlin Brennan
We welcome some great new talent in the form of two Client Partners; Alessandra Cabra for digital and DJennifer King for brand. Welcome!
News : Feb 2nd 2015 by Caitlin Brennan
A big thank you to Marketing for the lovely coverage in your feature this month on innovation - great piece
News : Jan 15th 2015 by Caitlin Brennan
We're delighted to see our key speaker from Rufus Reinvents, Tony Ageh being awarded a well-deserved OBE. He is truly inspirational.
News : Jan 14th 2015 by Caitlin Brennan
We're delighted to announce our new partnership with PizzaExpress! We'll be creating and leading their digital strategy.
News : Jan 14th 2015 by Caitlin Brennan
Great to see we popped up in Marketing Week's 2015 trends feature -
News : Jan 14th 2015 by Caitlin Brennan
We're very pleased to welcome Luke Bishop as senior copywriter, Alessandra Cabra as Client partner and Collette Field as account director.
News : Nov 24th 2014 by Caitlin Brennan
From our 5 day hack we gained 5 great ideas. Check them out here.
News : Nov 17th 2014 by Caitlin Brennan
With students from Harvard and speakers from the BBC, our first Rufus Reinvents took storm
News : Nov 17th 2014 by Caitlin Brennan
We are delighted to announce we have been awarded with not one, but two Best in Class Interactive Media Awards.
News : Apr 5th 2013 by Norah Ferriss
We have launched our new intern programme, RAW at Rufus, and are looking for 5 interns to join us this summer for a 12 week paid internship.
News : Mar 22nd 2013 by Charlotte Anderson
We were delighted to scoop a gold award at the Transform Awards 2013 for our rebranding work with Bank of Scotland.
News : Mar 22nd 2013 by Charlotte Anderson
We have been appointed by UK charity Depression Alliance, to design and develop its peer-to-peer community platform 'Friends in Need'.
News : Nov 4th 2011 by Chris Giddings
Lloyds Banking Group has appointed us as brand partner for its Cheltenham & Gloucester business.
News : Mar 23rd 2011 by Chris Giddings
The Transform Awards 2011 have announced their short-list of this years entries and Rufus Leonard has made it through to the final... read more

Aggreko - Development of a digital ecosystem to service the needs of a complex, multinational customer base
Development of a digital ecosystem to service the needs of a complex, multinational customer base
Branding / design, Digital
We are brand guardians & digital incumbent, helping to transform the online customer experience.
Sep 11th 2017 17:03:18
Glory Global - Design and build of a large global B2B website
Glory Global
(Glory Global)
Design and build of a large global B2B website
Launch of a new online experience for Glory Global, a leading supplier of cash processing technology
Jul 27th 2017 11:19:59
The Ardonagh Group - Bringing to life The Ardonagh Group's British heritage
The Ardonagh Group
(The Ardonagh Group)
Bringing to life The Ardonagh Group's British heritage
Branding / design
Rufus created a visual identify for the launch of a new holding company brand for The Ardonagh Group
Jul 27th 2017 10:36:09
The Share Centre - Making online trading easy
The Share Centre
(The Share Centre)
Making online trading easy
An app designed to give people the support, advice and information they need to make investing easy.
Mar 27th 2017 16:22:28
Scottish Widows - Change Your Life In An Hour
Scottish Widows
(Lloyds Banking Group)
Change Your Life In An Hour
Branding / design, Integrated marketing
Demystifying the pension process through an integrated campaign across OOH, digital and social.
Mar 27th 2017 16:22:14

Case studies

Interact with Rufus Leonard