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Technology

Sony's Xperia Touch

The Xperia Touch projector can turn any flat surface into a 23-inch high-definition touchscreen. It's able to detect movement corresponding to clicks and swipes, using a combination of infrared light and its built-in camera.

Launched at last week's Mobile World Congress, the concept was first unveiled at SXSW, but it looks like it might be available to consumers as early as spring this year.

To find out more visit the Sony website

About the author

Kara Melchers, Managing Editor, BITE

Kara has editorial control over BITE, Creativebrief’s daily insight into global marketing trends and the cultural movements driving them. She runs BITE INSPIRE sessions in the UK and US, for brands including Virgin Atlantic, A.G. BARR, British Gas and Pepsico. She also presents at our BITE LIVE events series and industry festivals in London and New York. Get in touch if you’re working on an interesting project

kara.m@creativebrief.com