M&C Saatchi PR

Core disciplines: Corporate communications, Experiential marketing, Public relations (PR)

Thought pieces

James Page, Director at M&C Saatchi PR, August 22nd 2017

Post Millennials: a new age of selfishness?

James Page, Director at M&C Saatchi PR, reflects on the responsible, pragmatic and slightly selfish ‘Post Millennial’ generation in light of M&C Saatchi’s study, Risk, Realism & Ritalin, 2017. What does this new insight mean for the future of brand communications and marketing?

Meredith Brengle, Director & Lead of the 'Influencer Squad', M&C Saatchi PR, August 22nd 2017

How to win over influencers: M&C Saatchi PR's global approach to working strategically with digital influencers

Meredith Brengle, Director at M&C Saatchi PR and Lead of newly launched global ‘Influencer Squad’, explains why brands need to change their attitude towards influencer
marketing by taking it beyond just tactics. Brengle reveals M&C Saatchi PR's global influencer approach and principles for best practice.

Ben Smith, PRMoment, April 11th 2017

Chris Hides on the Changing Face of PR

Founder of PRMoment, Ben Smith catches up with our MD Chide Hides to discuss how the PR business is changing and its effects on the agency market. Originally published on the PRMoment blog, January 2017.

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