Core disciplines: Experiential marketing, Integrated marketing, Promotional marketing, Shopper Marketing

One of the Top 30 most viewed agencies for 2016

Tweet : Jun 7th 2017 11:50
We're ready for festival season! Come visit The Strongbow Yard at Isle of Wight this weekend
Tweet : Jun 2nd 2017 14:47
9 months of planning and we're now live! Pepsi Max Fan House at UEFA Championships league
Tweet : Apr 6th 2017 13:21
What does the agency of the future look like? Read more here
Tweet : Apr 6th 2017 10:55
Initials Fundraising Bake Sale!???????????? Our lovely magsforan is starting in Malin Head, Ireland
Tweet : Mar 22nd 2017 09:07
Walkers support the Foxes with special “Cheers and Onion” packs! Read more about the activation
Tweet : Mar 9th 2017 10:57
#tbt to last week at the MAA #dodifferent awards! We won best collaboration for our work on the
Tweet : Feb 23rd 2017 21:54
Our shopper team sending love all the way from the Philips workshop in Argentina ????????
Tweet : Feb 23rd 2017 16:10
The Walkers Super Sofa Roadshow has hit the road ?? Read the full details on our Live Now page
Tweet : Feb 23rd 2017 16:04
The Jeep exhibition stand is officially live at the Caravan, Camping and Motorhome Show 2017!
Tweet : Feb 10th 2017 11:09
@Gymshark_Help have done so - thanks
Tweet : Feb 10th 2017 10:19
@Gymshark looking to get in touch re a potential partnership with one of our healthy smoothie brands - can you let us know who to talk to?
Tweet : Jan 26th 2017 10:30
RT @IngenuityLondon: Looking forward to seeing @Momentum__UK, @ignis_agency, @worldofinitials & @ExposureLondon tomorrow at our #live #eng
Tweet : Jan 6th 2017 15:35
RT @we_are_halo: Walkers activation tops live experiences list in @Campaignmag Creative - @worldofinitials production - #TheHaloGroup https
Tweet : Jan 6th 2017 15:35
RT @MAA: The art of building human connections in the age of tech - @MagsForan @worldofinitials via @GuardianInsight
Tweet : Jan 3rd 2017 10:21
RT @AnnaG_Gemini: Top 10 live experiences of 2016 feat. @worldofinitials @pd3london and @PrettyGreen
Tweet : Dec 22nd 2016 14:57
Initials Takes The Number One Slot For Campaign Magazines Top Live Experiences of 2016
Tweet : Dec 22nd 2016 13:06
FANTASTIC IDEAS AND WHERE TO FIND THEM No.22 Today is our final post in this festive series.
Tweet : Dec 22nd 2016 13:06
The #EventElf came knocking on our door today with a wonderful Christmas surprise! @ World of
Tweet : Dec 22nd 2016 13:06
FANTASTIC IDEAS AND WHERE TO FIND THEM No.21 You know an agency believes in a product when they
Tweet : Dec 21st 2016 16:30
RT @ExhibitionNews: Lots of people moves just before Christmas - check out who's been moving and shaking the industry #eventprofs https://t
Tweet : Dec 19th 2016 11:20
FANTASTIC IDEAS AND WHERE TO FIND THEM No.17 Imagine being told you are filming Sir Geoff
Tweet : Dec 19th 2016 11:20
FANTASTIC IDEAS AND WHERE TO FIND THEM No.18 Ok. This is two ideas, not one, but as we draw
Tweet : Dec 19th 2016 11:20
FANTASTIC IDEAS AND WHERE TO FIND THEM No.19 If you went to Latitude or Wilderness this summer
Tweet : Dec 15th 2016 14:46
FANTASTIC IDEAS AND WHERE TO FIND THEM No.15 I love this simple little thought. Developed for
Tweet : Dec 13th 2016 09:07
RT @MAA: Our New Business Group in session, introduced by Jamie Matthews @worldofinitials
Tweet : Dec 12th 2016 20:21
FANTASTIC IDEAS AND WHERE TO FIND THEM No.12 In 2013 it was back to the future with the
Tweet : Dec 11th 2016 15:15
FANTASTIC IDEAS AND WHERE TO FIND THEM No.11 Ok this isn’t about celebrating an idea per se,
Tweet : Dec 11th 2016 15:15
FANTASTIC IDEAS AND WHERE TO FIND THEM No.10 Here’s a throwback to 2010 when Gok Wan helped us
Tweet : Dec 8th 2016 15:09
FANTASTIC IDEAS AND WHERE TO FIND THEM No.8 Creating, organizing and implementing an event for
Tweet : Dec 8th 2016 15:05
Great morning reviewing work from 3rd year students @bedfordcollege with Professor Callender and
News : Sep 3rd 2014 by Jamie Matthews
The agency won the account following a competitive five-way pitch. Initials will be responsible for creating and implementing a multi-channel... read more
News : Nov 15th 2012 by Jamie Matthews
We have been nominated again for Marketing magazine's Agency of the Year 2012.
News : Nov 30th 2011 by Jamie Matthews
Initials has again been nominated for Marketing magazine's 2012 Agency of the Year. Results are expected in December.
News : Nov 10th 2011 by Jamie Matthews
INITIALS won 6 different IPM awards this year, including 2011 Agency of the Year.In total, 17 industry Awards have been won in 2011.

Walkers - Are You Barmy For A Sarnie?
Are You Barmy For A Sarnie?
Experiential marketing
In honour of this crisp/sandwich union we’ve opened the Walkers Crisp Sarnie Club!
Sep 14th 2016 10:51:46
Quaker Oats
Experiential marketing
In January we took to the road with Quaker to help people discover the power of oaty goodness.
Jun 1st 2016 13:46:56
Dulux - ECOBUILD 2016
(Akzo Nobel)
Experiential marketing
We helped Dulux build the award winning Green Building Council's Sustainable Stand at EcoBuild 2016.
Jun 1st 2016 12:52:05
Brand Activation, Experiential marketing
Check out our 'mobile first' live engagement experience – who will you choose : Batman vs Superman?
Mar 23rd 2016 15:09:30
FIAT 500
Digital, Experiential marketing, Integrated marketing
Launching a new model with an ambitious, newsworthy idea that makes motoring and lifestyle journalists take notice and consumers share content.
Oct 9th 2015 11:35:13

Case studies

Interact with INITIALS