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18.01.2017
Genius marketing director warns Brexit could hit growth of gluten-free brands
Steve Clarke was speaking to Campaign after the brand appointed St Luke’s to its creative account
17.01.2017
The Changing World Order – shall we keep this to the blog as with the other opinion pieces?
2016 was a tumultuous (in fact, uncomfortable) year on the global political scene if you’re of a liberal and expansive persuasion
16.01.2017
Review recap: Rolls-Royce, Virgin Atlantic/Virgin Holidays, Snapchat
Rolls-Royce has begun talks with ad agencies over an integrated creative brief for brand and digital advertising
13.01.2017
Wins this week: Vodafone, Sloggi, BT
Vodafone has moved its £50m UK creative account to Ogilvy & Mather London from its WPP stablemate Grey London
12.01.2017
Virgin Atlantic and Virgin Holidays call CRM review
A request for information was issued to agencies at the end of last week, with both brands asking for credentials and case studies ahead of a pitch
21.11.2016
Review recap: HTC, RAC, Tyrrells
HTC, the Taiwanese tech company, is looking for an ad agency to create a global campaign for the launch of a new smartphone next year
17.11.2016
Pitch update: Virgin Trains, RAC, Tyrrells, Carling
Virgin Trains has shortlisted Anomaly London, Grey London, Lucky Generals and Rainey Kelly Campbell Roalfe/Y&R for its East and West Coast lines
04.11.2016
Wins this week: Rémy Martin, Nokia, Tanqueray
The Rémy Martin Cointreau Group has chosen Fred & Farid Paris to run its global ad account for Rémy Martin
20.10.2016
Virgin Trains reviews East and West Coast creative
Virgin Trains is reviewing the creative account for its East Coast and West Coast services
13.10.2016
Glenlivet calls global ad pitch
The Glenlivet, Pernod Ricard's single-malt Scotch whisky brand, has kicked off a global creative review
07.10.2016
Creativebrief joins Oystercatchers' diversity pledge
British agencies are losing out on global advertising briefs because there are too many white men sitting round the table, according to the industry's leading intermediaries
15.09.2016
Macmillan kicks off hunt for CRM shop
Macmillan Cancer Support is on the hunt for an agency to handle CRM and digital activity for its World's Biggest Coffee Morning initiative next year
31.08.2016
Genius Foods reviews ad account
Genius Foods, the gluten free food range, is reviewing its European ad account
18.08.2016
The Glenlivet seeks UK creative agency
The Glenlivet, Pernod Ricard's single-malt Scotch whisky brand, has contacted agencies ahead of a digital brief in the UK
07.07.2016
Lastminute.com kicks off advertising review
Lastminute
21.04.2016
Laphroaig seeks shop for digital CRM brief
Laphroaig, the whisky brand owned by Beam Suntory, has approached creative agencies about a digital customer relationship marketing brief
14.04.2016
Odeon calls pitch for advertising account
Odeon, the UK's biggest cinema chain, is on the lookout for a new creative agency
14.04.2016
Agencies line up for Scottish Power media
Scottish Power, the utilities company, has contacted agencies about a review of its media planning and buying account
09.03.2016
Virgin Atlantic reviews PR agency account with wider brief
Virgin Atlantic is holding a pitch for its PR account, currently held by Havas SE Cake, after expanding the brief to include social media, PRWeek has learned
26.02.2016
Macmillan Cancer Support adds Aesop to agency roster
Macmillan Cancer Support has added Aesop to its roster of creative agencies
21.01.2016
LinkedIn kicks off pitch for social and digital
LinkedIn is looking for an agency to work on its social and digital advertising
21.01.2016
Jack Daniel's seeks agency for integrated brief
Jack Daniel's, the Brown-Forman whiskey brand, is on the hunt for an agency to handle below-the-line activity
20.01.2016
The age of nastiness is over for agencies, says Creativebrief MD
In advertising, being nice no longer means finishing last, explains the Creativebrief managing director, Charlie Carpenter
12.01.2016
L'Oréal kicks off search for UK corporate comms agency
L’Oréal is looking for a retained corporate comms agency to help deliver its CSR programmes in the UK, PRWeek has learned
07.01.2016
Agencies line up for Universal Channel's digital and social brief
NBCUniversal is on the hunt for an agency to handle the digital and social media advertising for its Universal Channel in the UK
18.12.2015
Bicester Village owner calls global digital pitch
  Value Retail, which owns Bicester Village and other luxury shopping outlets, is searching for an agency to handle its global digital marketing
19.11.2015
Mr President scoops Miele UK digital task
Miele, the home-appliances brand, has picked Mr President as its UK digital agency after a competitive pitch
06.11.2015
CMOs embrace 'two-way learning relationship' with next generation of marketers
Marketing directors are convinced there is more of a two-way learning relationship between themselves and their likely successors than ever before, according to new research
06.11.2015
Jabra picks Gyro for global creative and strategic account
Jabra, the Danish headphones and speakers maker, has appointed Gyro to handle its global creative and strategic business following a competitive pitch
05.11.2015
Glenmorangie seeks shop for experiential
Glenmorangie, the Scotch whisky, is looking for a global experiential agency
30.10.2015
Aperol seeks agency for experiential brief
Aperol, the Italian aperitif owned by Gruppo Campari, is looking for an agency to create experiential campaigns
29.10.2015
Bicester Village owner kicks off creative pitch
Value Retail, which creates and runs luxury outlet shopping centres around the world such as Bicester Village, is reviewing its global advertising account
22.10.2015
Royal British Legion calls experiential pitch
The Royal British Legion is looking for a partner to create an experiential campaign comparable to 2014's Blood Swept Lands And Seas Of Red at the Tower of London
08.10.2015
Hometown captures Royal Caribbean business
Royal Caribbean International has hired Hometown to handle its UK ad account
24.09.2015
Miele seeks shop to handle digital
Miele is looking for a digital agency for the UK
14.09.2015
Why 'doing good' must inspire a new creative revolution
The momentum in the industry to do work that does good can be a springboard for a new creative revolution, argues Charlie Carpenter, the managing director of Creativebrief
28.08.2015
London Strategy Unit picks up Royal British Legion strategy work
The Royal British Legion has appointed the London Strategy Unit (LSU) as its strategic partner after a competitive pitch handled by Creative Brief
20.08.2015
Irn-Bru/Rubicon owner kicks off digital review
AG Barr, the manufacturer of soft drinks including Irn-Bru and Rubicon, is looking for a UK digital agency
29.07.2015
Made.com appoints agencies to unify advertising
Made
20.07.2015
Aesop picks up Chambord below the line
Chambord, the Brown-Forman black raspberry liqueur, has appointed Aesop to handle its below-the-line work
21.05.2015
PayPal picks Rapp as CRM and digital lead
PayPal has appointed Rapp to be its first retained CRM and digital agency in the UK
18.05.2015
Isobar picks up Chambord social and digital brief
Chambord Black Raspberry Liqueur, the Brown-Forman Beverages drink, has appointed Isobar as its UK social and digital agency following a competitive pitch
14.05.2015
Holler named Avios' first social media agency
Avios, the travel rewards scheme used by British Airways, has appointed Holler as its first social media agency
30.04.2015
Scottish Power approaches agencies for UK creative brief
Scottish Power, the utilities company, is talking with agencies about its above-the-line advertising in the UK
29.04.2015
eBay selects Feed Communications for European CRM
eBay has appointed Feed Communications to be its CRM agency across Europe
10.04.2015
TBWA\London wins Royal Caribbean brief
Royal Caribbean International, the cruise company, has appointed TBWA\London as its agency of record following a competitive pitch
05.03.2015
Royal Caribbean calls UK creative contest
Royal Caribbean International is reviewing its estimated £6 million UK advertising account
26.02.2015
Holland & Barrett and GNC owner seeks PR agency for consumer and corporate brief
NBTY Europe, the owner of health food shop Holland & Barrett and sports nutrition retailer GNC, is looking for a UK agency to manage its consumer and corporate work
20.02.2015
Gallo wines call Europe-wide ad pitch
Gallo Family Vineyards is mulling appointing a creative agency to make Europe-wide campaigns
10.02.2015
Avios in hunt for first social media shop
Avios, the travel rewards scheme used by British Airways, among others, is on the hunt for its first social media agency
15.01.2015
BMB lands Rubicon's advertising business
Rubicon, the exotic fruit juice brand owned by AG Barr, has appointed BMB to its £3 million UK advertising business
14.01.2015
Virgin Atlantic Selects Figliulo&Partners As NA Creative AOR
Virgin Atlantic Airways has appointed Figliulo&Partners its North American creative agency of record after a review that focused heavily on digital and that began last September
14.01.2015
Virgin Atlantic awards North America creative to Figliulo & Partners
Virgin Atlantic has concluded its creative review in North America by hiring recent New York start-up Figliulo & Partners, which will work with lead global agency Adam & Eve/DDB
13.01.2015
Virgin Atlantic Hires Figliulo & Partners in North America
Virgin's Partnership With Delta Has Boosted Richard Branson's Airline Virgin Atlantic is hiring Figliulo & Partners as its North American creative agency of record, with a brief to build the brand and introduce the "Let it Fly" global campaign to the airline's second biggest market
04.12.2014
Coca-Cola in hunt for digital and social shop
Coca-Cola is looking for an agency to handle digital and social advertising for a range of its brands in the UK
01.12.2014
EBay appoints Naked for European social media
EBay has appointed Naked Communications to handle its social media and content across Europe
28.11.2014
eBay appoints Naked Communications to pan-European social media brief
Online marketplace eBay has named Naked Communications its social media and content partner following a pan-European review
25.11.2014
Strong leadership, simplicity and solid internal relationships the key to driving bold changes
Marketers looking to make a major change in their business need a strong leader, a clear, simple message and solid relationships with internal stakeholders
20.11.2014
PayPal launches hunt for UK shop
PayPal, the online payment company, is looking for an agency to handle its electronic customer relationship marketing activity in the UK
19.11.2014
Chambord narrows search for UK consumer PR agency
US wine and spirits company Brown-Forman has shortlisted agencies to compete for consumer work for its raspberry liqueur brand Chambord, which is understood to be worth £120,000 annually
13.11.2014
Agencies line up for Chambord social task
Chambord, the raspberry liqueur owned by Brown-Forman, is looking for a digital and social media agency
01.10.2014
Holler wins Royal Caribbean social media business
Holler has landed Royal Caribbean's social media account following a competitive pitch
25.09.2014
Virgin Atlantic looks for new agency to help it fly higher in the US
Virgin Atlantic is looking for a new creative agency to provide on-the-ground support in the North American market
24.09.2014
Virgin Atlantic Seeks U.S. Hotshop to Build Brand in North America
After Naming Adam & Eve/DDB to Global Account, Airline Will Replace Y&R in US Market Too
24.09.2014
Odeon hunts for consumer PR agency after split with 17-year incumbent Red
The company with the most cinemas in the UK and Ireland is drawing up a shortlist for a new consumer PR agency as it ends a long-running relationship with The Red Consultancy
17.09.2014
Chiltern Railways appoints The Gate London
The Gate London has landed advertising and marketing business for Chiltern Railways
28.08.2014
Betfred eschews odds and offers it’s first brand campaign
Betfred will launch its first brand campaign and its inaugural spot from Brothers and Sisters tomorrow, ahead of the third weekend of the new Premier League season
15.08.2014
Virgin Atlantic briefs new ad agency to focus on content and social media
Adam & Eve/DDB has been briefed to develop a content- and social media-led strategy for Virgin Atlantic after winning the airline's advertising pitch this month
14.08.2014
A&E/DDB to focus on content and social for Virgin Atlantic
Adam & Eve/DDB has been briefed to develop a content- and social media-led strategy for Virgin Atlantic after winning the airline's advertising pitch this month
14.08.2014
Rubicon kicks off UK advertising contest
Rubicon, the AG Barr exotic-juice brand, is reviewing its UK advertising account
07.08.2014
Royal Caribbean Cruises pitches out £200,000 UK brief
Royal Caribbean International, part of the second biggest cruise operator in the world, has launched a £200,000 hunt for PR assistance in the UK & Ireland
06.08.2014
Rockstar Games hands £5m media account to UM London
Rockstar Games has appointed UM London to handle its £5m media planning and buying account following a competitive pitch
05.08.2014
Virgin Atlantic turns to Adam & Eve/DDB ending RKCR/Y&R's 20-year run
Virgin Atlantic, the airline founded by Richard Branson, is set to appoint Adam & Eve/DDB, as it terminates its 20-year relationship with Rainey Kelly Campbell Roalfe/Y&R
17.07.2014
Ebay rivede la propria strategia social europea e cerca un partner unico
Ebay sta rivedendo la propria social media strategy in Europa al fine di consolidare il business in un’unica agenzia
17.07.2014
Bibby Financial Services award digital brief to Dog Digital
Bibby Financial Services has appointed Dog Digital to oversee its digital brief following a competitive pitch managed by Creativebrief
11.07.2014
Betfred hands account to Brothers and Sisters
Betfred has appointed Brothers and Sisters to its creative account after a competitive pitch
11.07.2014
EBay calls European social media review
EBay, the online auction and retail brand, is reviewing its social media strategy across Europe with a view to con­solidating the business into a single agency
11.07.2014
Chiltern Railways seeks creative shop
Chiltern Railways is reviewing its creative advertising account putting the incumbent, Connect Group, on alert
08.07.2014
Southern Comfort kicks off direct pitch
Southern Comfort is looking for a creative agency to handle its below-the-line and experiential advertising in the UK
19.06.2014
The7stars lands £10m Scottish Power media
Scottish Power has appointed the7stars to its £10 million media account after a competitive pitch that began more than a year ago
19.06.2014
Royal Caribbean seeks shop for digital and social account
Royal Caribbean International, the cruise company, is looking for an agency to handle digital and social media activity in the UK
05.06.2014
Agencies line up for £5m Rockstar media
Rockstar Games, the owner of titles including Grand Theft Auto, has kicked off a review of its £5 million UK media planning and buying arrangements
29.05.2014
Betfred calls £5m advertising review
Betfred is reviewing its £5 million ad account, putting the incumbent, BJL, on alert
29.05.2014
Betfred reviews advertising account held by BJL
Betfred in Warrington is reviewing its advertising account, which has been held by BJL since 2011
12.05.2014
Fight for Sight appoints Rufus Leonard to revamp brand and digital presence to cater for visually impaired users
Fight for Sight, the charity that funds pioneering eye research to prevent sight loss and treat eye disease, is to begin working with Rufus Leonard in order to strategically realign the brand for wider appeal
08.05.2014
Virgin Atlantic appoints FutureBrand to review brand
FutureBrand is working on a brand strategy brief for Virgin Atlantic, which follows the airline’s last major brand work four years ago
10.04.2014
UN seeks shop for HIV and Aids creative task
The United Nations' HIV and Aids programme, UNAIDS, is looking for an agency to help make HIV testing "cool"
03.04.2014
Virgin Atlantic seeks 'best fit and best value' in global pitch
Virgin Atlantic's global creative review - the first for 20 years - is an attempt by the airline to modernise its communications and reduce a reliance on ads
31.03.2014
Virgin Atlantic calls global creative pitch
Virgin Atlantic is reviewing its global creative account, putting the long-standing incumbent, Rainey Kelly Campbell Roalfe/Y&R, on alert
31.03.2014
Jack Daniel's appoints Splendid for rock and roll brief
Jack Daniel's has appointed Splendid Communications to help launch a campaign reminding consumers of the whiskey brand's ties to music
31.03.2014
Virgin Atlantic kicks off £10m global creative account review
Virgin Atlantic is reviewing its global creative account, currently held by RKCR/Y&R
20.02.2014
Odeon kicks off pitch for direct business
Odeon is looking for a direct agency to help the cinema chain communicate with customers online
06.02.2014
United Nations seeks shop to create sanitation campaign
The United Nations Millennium Campaign is looking for an agency to create ads that spur people and governments to help improve sanitation in the poorest parts of the world
29.01.2014
Foot Locker pitches out UK and Europe work
Sportswear retailer Foot Locker is putting its UK PR and European strategy account out for pitch
16.01.2014
Jack Daniel's kicks off rock 'n' roll ad contest
Jack Daniel's is looking for an agency to reinforce its association with music
05.01.2014
Krow and TMW snare Virgin Trains business
Virgin Trains has chosen Krow to handle the brand's advertising business and TMW to work on its digital and CRM accounts
05.11.2013
Isobar wins Foot Locker European digital account
Isobar has won a pan-European digital account for Foot Locker, the sports retailer, after a two-way pitch
01.11.2013
Manning Gottlieb wins £2m Odeon media account
Manning Gottlieb OMD has won the £2 million Odeon media planning and buying account after a four-way pitch
28.10.2013
Rockstar appoints AnalogFolk for UK integrated marketing account
Rockstar has appointed AnalogFolk London to handle its UK integrated marketing account, which was previously held in-house
25.10.2013
Rockstar hires AnalogFolk for UK ad account
Rockstar, the energy drink, has appointed AnalogFolk to handle its UK advertising
15.10.2013
Motors.co.uk picks Brave and MNC after pitch
Motors dot co dot uk has appointed Brave as its creative agency and MNC as its media agency following a competitive pitch
23.08.2013
Foot Locker holds social media pitch
Foot Locker is pitching for a digital agency to handle its social media work across Europe
08.08.2013
British Red Cross calls ad review
The ad review is in its early stages and industry sources said chemistry meetings are being held this week
02.08.2013
Estate agent Strutt & Parker calls UK creative review
Strutt & Parker, the property company, is running a review of its creative advertising arrangements, ahead of a push to become the "go-to" brand in the market
09.07.2013
Crabtree & Evelyn hires Aesop as first global shop
Crabtree & Evelyn, the luxury beauty brand, has appointed Aesop as its creative agency after a three-way pitch
01.07.2013
Scottish Power hands Fallon £7m ad account
Scottish Power is set to appoint Fallon to its advertising account after a hotly contested pitch that lasted almost a year
27.06.2013
Dr Oetker calls digital pitch for frozen pizzas
Dr Oetker, the food manufacturer, is looking for a digital agency to work across its frozen pizza brands, the biggest of which is Chicago Town
24.06.2013
Hypernaked lands global Virgin Atlantic account
Virgin Atlantic has appointed Hypernaked and Naked as its global digital and consumer eCRM partner, following a competitive four-way pitch and a final shoot-out against Rapp
16.06.2013
Crabtree & Evelyn calls pitch for creative task
Crabtree & Evelyn, the luxury beauty company, is looking for a global creative agency following a strategic review
06.06.2013
Rockstar seeks UK agency
Energy drink brand Rockstar is looking for an agency to handle its UK advertising account
02.05.2013
Odeon seeks agency for media business
Odeon, the UK cinema chain, is holding a review of its media planning and buying account, which has been held by MEC for eight years
01.05.2013
Play.com appoints Hometown and Vizeum
Play dot com, the Jersey-based online retailer, has awarded its creative advertising business to Hometown and its media account to Vizeum, after two four-way pitches
12.04.2013
Cruise operator Royal Caribbean scouts for consumer agencies
The world's second-biggest cruise ship operator is on the lookout for comms help as the industry seeks to move on from the Costa Concordia disaster
03.04.2013
Freixenet appoints Fold7 to UK ad account
Freixenet, the UK's best-selling sparkling wine brand, has appointed Fold7 to handle its UK advertising account
21.03.2013
Courvoisier appoints VCCP to Euro account
VCCP has won a three-way competitive pitch for the pan-European advertising account for Courvoisier, the cognac brand owned by the US drinks company Beam
21.03.2013
Mischief grabs Birds Eye brief as Iglo Group seeks to 'own' teatime
Frozen food brand Birds Eye has handed its consolidated consumer and b2b PR and social media work to Mischief
14.03.2013
Play.com calls review of media business
Play dot com is reviewing its media planning and buying account as it looks towards the future as an eBay-style marketplace
07.03.2013
Play.com seeks shop for repositioning task
Play dot com is reviewing its advertising account as part of a repositioning as an eBay-style marketplace
28.02.2013
Scottish Power kicks off £7m media review
Scottish Power is reviewing its £7 million UK media planning and buying account
22.02.2013
Farrow & Ball appoints M2M
Farrow & Ball, the luxury paint and wallpaper brand, has appointed M2M to its media planning and buying account for the UK, Western Europe and the US
07.02.2013
Virgin Atlantic holds digital contest
Virgin Atlantic is reviewing its global digital and direct marketing arrangements
31.01.2013
R/GA lands Heineken digital platform brief
Heineken International has appointed R/GA London to handle a new digital platform for its flagship beer brand
30.01.2013
Birds Eye owner Iglo Group shakes up comms roster
Europe's biggest frozen food group is overhauling its comms as the sector fights to boost its credibility in the UK
24.01.2013
Courvoisier seeks agency for ad brief
Courvoisier, the cognac brand owned by Beam, is looking for an agency to handle its advertising account
17.01.2013
Glue Isobar wins ScottishPower digital task
Glue Isobar has been appointed by ScottishPower to handle its digital advertising after a review that began in September last year
29.11.2012
Heineken kicks off global digital pitch
Heineken International is holding a global pitch to find an agency to create a new digital platform for its flagship beer brand
29.11.2012
Sacla approaches agencies ahead of advertising pitch
Sacla, the Italian pasta sauce specialist, is reviewing its advertising account
16.11.2012
Farrow & Ball reviews media account
Farrow & Ball, the UK-based upmarket paint manufacturer, is reviewing its £2m international media planning and buying account
08.11.2012
Glenmorangie seeks shop after WCRS split
Glenmorangie, the single-malt whisky brand, is seeking a UK advertising agency to handle its £6 million account after parting company with WCRS
01.11.2012
Antidote wins £7m Hastings Direct job
Hastings Direct, the insurance company, has appointed Antidote to handle its £7 million advertising account
04.10.2012
Lida wins brief for Virgin Holidays DM
The agency won the business after a final head-to-head pitch against Archibald Ingall Stretton
02.10.2012
Scottish Power to relaunch as national brand
Scottish Power is seeking to reinvent itself as a national consumer brand in an effort to take on the bigger players in the sector
27.09.2012
Steak picks up LV= digital marketing
LV=, the insurance brand, has appointed Steak to the digital marketing account for its general insurance business
30.08.2012
Scottish Power in digital agency hunt
Scottish Power is reviewing its digital account as it looks to consolidate the business into one agency
20.08.2012
Virgin Holidays appoints M&C Saatchi to ad account
Virgin Holidays has appointed M&C Saatchi to handle its advertising account, putting an end to its 'Rockstar Service' strategy
16.08.2012
Scottish Power starts hunt for ad agency
Scottish Power has called a review of its advertising account, currently held by the Edinburgh-based agency Newhaven
02.08.2012
Hastings Direct kicks off £7m ad pitch
Hastings Direct, the insurance company, is looking to appoint an advertising agency ahead of a £7 million brand campaign
02.07.2012
One calls in Third City to promote ethical product range
One, the ethical consumer brand, has signed up Third City as its retained agency following a four-way pitch
10.05.2012
Vodafone hunts agency for global sponsorship pitch
Vodafone is holding a pitch to find an agency to help the company build its next major sponsorship property
04.05.2012
CityJet hands £4m ad account to Beta
CityJet, the London-based airline, has appointed Beta to handle its estimated £4m pan-European advertising account
30.04.2012
RNIB appoints Arthur London to £1.5m ad account
The Royal National Institute of Blind People (RNIB) has appointed Arthur London to its estimated £1
30.04.2012
Virgin Holidays reviews advertising account
Virgin Holidays has called a review for its advertising account, currently handled by Elvis, which has worked on the brief for five years
26.04.2012
Agencies line up for LV= digital account
LV=, the insurance brand, is holding a review of its digital marketing account, currently held by Harvest Digital
23.03.2012
Russian Standard Vodka retains My Agency
Russian Standard Vodka has retained My Agency to handle its global creative account
22.03.2012
ISmart seeks first retained ad agency
ISmart Consumer Solutions, which helps consumers claim compensation from mis-sold financial products, is reviewing its advertising account
08.03.2012
RNIB calls advertising review after splitting with St Luke's
The Royal National Institute of Blind People is reviewing its estimated £1,500,000 advertising account
08.03.2012
CityJet review nears completion
The pitch for CityJet, the London-based subsidiary of Air France, is back on track after it was put on hold
27.01.2012
Live & Breathe wins Birds Eye Frozen Food below-the-line account
Live & Breathe has been appointed by Birds Eye in the UK to handle BTL marketing for its full range of frozen foods
26.01.2012
Birds Eye appoints Live & Breathe for below the line marketing
Birds Eye has hired Live & Breathe to handle below the line marketing for its full range of frozen foods
26.01.2012
Live & Breathe nets Birds Eye DM task
Birds Eye, the frozen-food company, has hired Live & Breathe to its direct marketing account
17.11.2011
Agencies line up for Birds Eye account
Birds Eye is looking to appoint its first retained UK direct and digital agency
10.11.2011
AnalogFolk lands Desperados work
Heineken has hired AnalogFolk to develop a global digital strategy for Desperados, its tequila-flavoured beer
09.11.2011
creativebrief unveils new agency procurement site
creativebrief is re-launching its digital intermediary offering, which allows marketers to seek out, directly contact and manage their relationships with marketing agencies
28.10.2011
Heineken appoints My Agency for premium beer task
Heineken has appointed My Agency to handle the ad account for its premium Czech beer brand, Krušovice
15.09.2011
Effies show how adland is adapting to straitened times
The awards show is now a serious commercially focused effectiveness event, Gurdeep Puri says
26.08.2011
Marketing summit brings industry leaders together to discuss shared vision for Scotland
Marketing industry association leaders met in Edinburgh yesterday (Thursday) for an industry summit meeting to discuss how they can build Scotland into a world class marketing community
04.08.2011
Heineken in hunt for Desperados global digital agency
Heineken has called a global review to find an agency to develop a digital strategy for Desperados, its tequila-flavoured beer
11.07.2011
TVC Wins Global Pr Brief For Leading Footwear Brand Ecco
TVC has won the global PR account for leading footwear brand Ecco to help raise the profile of its sports ranges
09.06.2011
BBH lands global Sol creative business
Sol, the Heineken-owned Mexican beer brand, has handed its global advertising account to Bartle Bogle Hegarty ahead of a major ad push
31.05.2011
Leading Footwear Brand Ecco Seeks Agency For Global Pr Strategy
Ecco, the leading footwear brand, is seeking an agency to develop a global PR strategy for its performance shoe ranges
18.02.2011
Pitch Update
Paddy Power is no stranger to the occasional ad review or, indeed, stirring up controversy with its advertising (who can forget that blind footballer kicking the cat in a TV spot last year?)
17.02.2011
Agencies line up for global Sol ad account
Sol, the Heineken-owned Mexican beer brand, is reviewing its global advertising account
26.11.2010
MySpace sales chief rules out real-time ad trading
MySpace UK vice-president of sales Simon Daglish has pledged his properties will not trade inventory on real-time bidding ad exchanges
21.10.2010
Only here to put cheer back into beer market
The chief executive and marketing director of Molson Coors talk to Lucy Handley about getting more people into beer, going global and keeping Carling at number one in the sales chartsMarketing the UK’s biggest lager brand to 18- to 34-year-old men through football, music and festivals may be a dream job for many marketers, but keeping Molson Coors brand Carling in the top spot is not an easy task
09.09.2010
Harriman Steel wins Watch advertising brief
UKTV, the UK cable and satellite broadcaster, has appointed Harriman Steel to handle branding and advertising for its Watch channel
09.09.2010
The new entertainers
The consumer desire for greater engagement with their favourite brands is skewing the role of marketing from pure advertising to providing entertainment and information, and brands are rising to the challenge by offering an array of content through varying formats
02.09.2010
Universal McCann captures Ecco's £30m global media
The Interpublic network won the business after a final pitch against MediaCom
28.08.2010
Why we are all marketers now
I’m in marketing,” a woman who looked startlingly like Catherine Tate’s office-worker sociopath character told me proudly on the Blue Train to Portsmouth Harbour
27.08.2010
creativebrief creates digital access to media and sports rights owners
Creativebrief, the media and marketing intermediary, has launched an extension to its online offering that enables brand leaders to connect directly with media and sports rights owners
13.08.2010
Speakers line up for inaugural International Marketing Festival
The inaugural International Marketing Festival in Edinburgh is set to launch later this month, featuring speakers from brands such as Sony Music, LoveFilm and Google
03.08.2010
Irish Food Board aims to reassure UK consumers
The body responsible for promoting Irish food is rolling out a digital strategy intended to reassure UK shoppers about the quality of the country's beef
30.07.2010
MRM wins Philadelphia CRM account
Kraft Foods has appointed MRM Worldwide to handle its CRM business for its Philadelphia account, after a pitch involving three other agencies
08.07.2010
Nissan seeks agency for UK direct account
The car-maker has appointed Creative Brief to handle the search, and a number of agencies have been approached with a request for information
06.07.2010
Williams F1 seeks more partners
Williams Formula 1 is looking for agencies to help promote its museum and to explore new sponsorship opportunities
30.06.2010
Free HD satellite TV provider Freesat awards £200k account to Consolidated PR
Freesat, the free digital satellite TV service, has handed a £200,000 consumer PR account to Consolidated PR
27.05.2010
Ecco reviews £30m global media business
The Danish footwear manufacturer Ecco is reviewing its estimated £30 million global media planning and buying account
26.05.2010
Free HD TV Provider Freesat Puts £200k Consumer PR Account Out To Pitch
Freesat, the free HD digital satellite TV service, is putting a £200,000 consumer account out to pitch as market competition intensifies
24.05.2010
National Maritime Museum appoints agency for rebranding work
The National Maritime Museum has appointed branding agency SomeOne handle a rebranding project, ahead of the London Olympics in 2012
20.05.2010
Agencies line up for Freesat ad account
Freesat has called a review of its UK advertising account
18.05.2010
UKTV plans brand overhaul for Watch
UKTV is to overhaul the brand identity of its general entertainment channel Watch, after just 18 months
29.04.2010
Grey London beats BMB to £2m Ginsters creative brief
Ginsters, the brand famous for its pies and Cornish pasties, is set to appoint Grey London to handle its £2 million advertising account
27.04.2010
AXA to boost digital across its brands
AXA is to use the web to boost its marketing and customer-service offering with the aim of differentiating itself from its competitors
20.04.2010
Strongbow eyes wider appeal with digital push
Strongbow, the UK's biggest-selling cider, is overhauling its digital marketing strategy as part of plans to attract a younger demographic
01.04.2010
Foster's bids to become high-profile sponsor
Heineken UK is looking at sponsorship in a bid to differentiate its Foster’s brand in the crowded UK beer market
25.03.2010
Agencies line up for Play.com ad review
Play
25.03.2010
Proximity and MRM join Kraft pan-European digital roster
Proximity and MRM Worldwide have been appointed by Kraft Foods to its first pan-European digital roster following a pitch
12.03.2010
Marketing Irish ad agencies abroad
Irish advertising companies must look beyond the local market and fight for global contracts, according to a leading London-based industry figureUNTIL NOW, global companies have worn a path to the door of advertising and marketing companies on Madison Avenue in New York and their counterparts in London, but the market is changing
04.03.2010
Lowe wins pan-European Strongbow Gold account
Lowe Worldwide has won the pan-European ad account for Heineken International's Strongbow Gold
09.02.2010
Bmi Baby Selects New Agency Rabbit To Manage Its Online Presence
Low-cost airline BMI Baby has hired Rabbit as its first retained digital PR agency
29.01.2010
Axa shortlist imminent
Agencies holding their breath for the announcement of the financial giant Axa's digital shortlist will only have to wait another week, with a decision about the finalists expected very soon
14.01.2010
Axa seeks agencies to form digital roster
Axa is hunting agencies to form a new digital roster to work across the financial services group's brands, including Swiftcover and Sun Life Direct
14.01.2010
CHI & Partners lands £8m Green Flag task
Green Flag, the RBS Insurance-owned breakdown cover provider, has appointed CHI & Partners to handle its £8 million UK ad account
08.12.2009
Strongbow Gold in global roll-out
Heineken International has appointed design consultancy Bulletproof to handle the global launch of its Strongbow Gold brand next year
13.11.2009
S&N Reviews Strongbow Gold
The brewer has approached UK agencies to relaunch its Gold variant cider in international markets
13.10.2009
AstraZeneca announces global roster of design agencies
AstraZeneca has hired a roster of design agencies to handle its global brand strategy
16.09.2009
Green Flag On Agency Hunt
Breakdown cover company Green Flag is working with intermediary creativebrief as it begins its hunt to appoint a lead creative company
14.09.2009
Isklar appoints WARL as sales promotion agency
Isklar, the premium Norwegian water brand, has appointed WARL to handle its sales promotions activity in the UK following a three-way pitch
02.09.2009
Nuffield Health appoints agency to help reposition brand
Nuffield Health has appointed GyroHSR to reposition the brand and promote it as a destination for all aspects of healthcare, fitness and wellbeing
26.08.2009
Green Flag calls review of £8m business
RBS Insurance-owned Green Flag is reviewing its £8m ad and digital agency arrangements, as it plots a revival of the vehicle-breakdown cover brand
25.08.2009
Green Flag reviews £8 million ad account
Breakdown cover provider Green Flag is reviewing its £8 million advertising account
16.07.2009
Kraft Foods calls pitch to build first pan-European digital roster
A number of UK shops have been contacted regarding the business, with pitches expected to be held at the end of the summer
02.07.2009
RBS appoints Engine Group to Privilege account
An RBS spokeswoman said Engine would provide a ‘one stop shop' for its marketing activities
25.06.2009
Scottish Power hunts direct agency
The utilities company is approaching a handful of agencies with a brief to create and implement a variety of traditional DM campaigns, such as direct mail packs, door-drops and page inserts
24.06.2009
Russian Standard Vodka is seeking a branding agency to redesign its UK packaging.
The premium vodka brand which is distributed by First Drink Brands and was launched in the UK in 2007, is holding informal talks with several design agencies including Blue Marlin, Lewis Moberly and Blackburns
22.06.2009
Norwegian water Isklar holds promotional marketing agency review
Premium Norwegian water brand Isklar has kicked off a review of its promotional marketing arrangements in the UK
16.06.2009
AXA Group reviews its £150m global media arrangements
AXA's £30m media business in the UK, the bulk of which is handled by WPP's Mindshare
19.05.2009
Privilege reviews its ad account and use of celebrities
Privilege, the car and home insurance brand, has embarked on a review of its above- and below-the-line advertising accounts ahead of a major strategic repositioning
29.04.2009
Nuffield Health review
Healthcare charity Nuffield Health is seeking a marketing agency to bring its health and wellbeing proposition to market through both online and offline communications
07.04.2009
AXA set to review £30m marketing services roster
Financial services group AXA UK is set to review its £30million marketing services roster
27.02.2009
S&N Seeks Agency to handle £1.5m DM account
Scottish and Newcastle is looking to appoint an agency to handle its direct marketing and sales promotion account
27.02.2009
AstraZeneca looks to form brand strategy roster
The Drum has learned that Macclesfield-based pharmaceutical company AstraZeneca UK is looking to form a roster of brand strategy agencies
26.02.2009
Britvic reviews £9m UK media business
LONDON - Britvic, the soft drinks company, is reviewing its £9 million media planning and buying account
25.02.2009
AstraZeneca set for global roster
LONDON - AstraZeneca, the pharmaceuticals manufacturer and distributor, is looking to appoint a roster of agencies to handle its global brand strategy
16.01.2009
Fallon scoops Kangaroo's £4m ad account after pitch
Fallon beat three undisclosed ad and three digital agencies to win the business
15.01.2009
Fallon wins £4m Kangaroo business
Fallon has been appointed to handle the £4m advertising account for Project Kangaroo
13.01.2009
Five in running for Kangaroo brief
Video-on-demand service Kangaroo is believed to have whittled its hunt for a media agency down to five for a potential £4m media planning and buying account still waiting for approval
02.01.2009
McCann Erickson Bristol wins AXA Direct
McCann Erickson Bristol has won the account for Axa Direct following a four way pitch
15.12.2008
The Weekly Wrap - Mark Gorman, Think hard
I loved Roger Williams’ opening comment in his article about the Scottish Government roster announcement
12.12.2008
Vox Pop - With agencies needing new clients all the more, are intermediaries seeing an increase in demand?
Tom Holmes, Founder & Chairman, creativebrief"It depends on who you are
09.12.2008
Sportingbet appoints Mediacom to £10m Media Account
The Drum understands that Sportingbet has appointed its £10million pan-European media planning and buying account to MediaCom
31.10.2008
Mustoes takes integrated account for LA Fitness
Mustoes has won the integrated advertising account for LA Fitness following a review handled by creativebrief
16.10.2008
Kickers calls comms planning review
The shoe brand Kickers is reviewing its communications planning business, held by Naked Communications
16.10.2008
bmi baby appoints CBJWT to £3million account
The Drum has learned that following a competitive pitch, low cost airline bmi baby has appointed Manchester's CheethamBell JWT to handle its  UK and European advertising account
15.10.2008
Constellation creates roster
Drinks company Constellation Brands has appointed three agencies to its first integrated marketing roster following a pitch handled by creativebrief
14.10.2008
Cheethambell JWT scoops £5m bmibaby
Bmibaby has appointed Cheethambell JWT to handle its £5 million advertising account
14.10.2008
CheethamBell JWT wins £5m Bmibaby ad account
BMI BabyBmibaby has appointed CheethamBell JWT to handle its UK and European advertising business, estimated to worth at least £5m
01.10.2008
Russian Standard Vodka appoints My Agency
Russian Standard Vodka has awarded its global creative account to My Agency, following a pitch handled by creativebrief
26.09.2008
Axa Direct seeks agency
Axa Direct, the insurance company, is looking for an agency to handle a direct response brief across DRTV, press and outdoor, for the company's over-50s life insurance business
24.09.2008
AXA kicks off agency hunt
AXA Direct, the insurance company, is seeking an agency to handle its direct response marketing
09.09.2008
Constellation Brands in agency hunt
Constellation Brands, which owns wine brands including Hardys and Robert Mondavi, plans to appoint its first agency roster
01.09.2008
Farm scoops Freesat creative account
Farm has picked up the above-the-line account for Freesat, free digital satellite service backed by ITV and the BBC
22.08.2008
Carat keeps Legal & General and BAA media accounts
Legal & General has retained Carat on its £8 million UK media planning and buying account
15.08.2008
Pitch update: Kangaroo
Kangaroo, currently seeking media and creative agencies, has been forced to delay chemistry meetings
08.08.2008
Freesat seeks agency for ad account
Freesat, the ITV and BBC-backed digital satellite service, is on the hunt for an agency to handle its creative account
08.08.2008
Hotline: Project Kangaroo...
Project Kangaroo, the proposed broadband video-on-demand service from the BBC, ITV and Channel 4, is looking for a media agency
04.07.2008
Intermediary services: The rise of the intermediary
Holding a pitch is daunting, while winning new business can be time-consuming
26.06.2008
Fortune Cookie holds on to Legal & General account
Insurance firm Legal & General has reappointed its incumbent digital agency Fortune Cookie to develop its online strategy following a competitive pitch
05.06.2008
Legal & General searches for agency to overhaul websites
Insurance firm Legal & General is seeking a digital agency as it looks to revamp its online presence
03.06.2008
Zurich Insurance set to build direct roster
Zurich Insurance, the financial services brand, has kicked off a search for agencies to fill its direct marketing roster
03.06.2008
Sportingbet puts £10m job up for pitch
Online gambling firm Sportingbet is seeking a media agency to handle its £10m pan-European media planning and buying account
09.05.2008
Legal & General pitch update
Well, if it was feeling a little quiet in the world of media pitching, you'll be grateful for Legal & General, which is enlisting no fewer than nine agencies to pitch for its account, even though it spends a mere £3
02.05.2008
Consultancy man takes top European role at Coca-Cola
Coca-Cola has appointed a new director of creative development for Europe, a move that is expected to kickstart the review process for its delayed design and branding roster overhaul
29.04.2008
UKTV reviews media planning business
UKTV, the pay-TV broadcaster half-owned by Virgin Media TV, has called a review of its £3
18.04.2008
WFCA retains £15m Axa creative brief
WFCA, the incumbent on the £15 million Axa creative business, is poised to retain the account following a final shoot-out against Euro RSCG London
15.02.2008
Legal & General to review £8m media
Legal & General has kicked off a review of its £8 million media planning and buying account, currently held by Carat
25.01.2008
Play wins pitch for Foster's online brief
Scottish & Newcastle has appointed Play to handle the digital account for Foster's, its flagship lager brand
11.01.2008
Agencies on alert as Foster's reviews digital advertising
Scottish & Newcastle has kicked off a digital advertising review for its Australian lager brand Foster's
20.12.2007
35 to take over Tesco communications work
Tesco has dropped Corporate Edge as its corporate communications consultancy after seven years, and appointed 35 Communications in its place
13.12.2007
Blue Marlin carves out branding for Isklar
Blue Marlin has developed the complete branding and packaging for a new brand of mineral water set to launch in the UK in 2008
12.12.2007
Isklar picks Blue Marlin for design
Isklar, a Norwegian water brand launching in the UK next year, has appointed Blue Marlin as its brand and design consultancy
30.11.2007
Isklar picks Hooper Galton
Isklar, the Norwegian water brand, has hired Hooper Galton to handle its £4 million advertising account, following a pitch handled by creativebrief
30.11.2007
Bulmers in agency hunt
The cider brand Bulmers is looking for an agency to handle its £2 million experiential and sales promotion account
28.11.2007
Isklar assigns Hooper Galton to £4m ad job
Isklar, a premium water brand from Norway, has appointed Hooper Galton to handle its £4m ad account
28.11.2007
Bulmers seeks shop for promotional task
Bulmers is searching for a marketing services agency as it steps up its battle with rival Magners
09.11.2007
Axa kicks off £15m advertising review
Financial giant seeks agency to develop UK brand identity
08.11.2007
Coca-Cola set to announce shortlist for pan-Euro roster
Design groups pitching for a place on Coca-Cola’s pan-European design roster will this week find out if they are to be shortlisted for the next stage of the selection process
31.10.2007
Coca-Cola calls pitch for design agencies
Coca-Cola Europe is to create its first pan-European design roster and has begun talking to design agencies
31.10.2007
Isklar water plots £2m UK roll-out
Isklar, a premium water brand from Norway, will launch in the UK next year
04.10.2007
Sportingbet.com in hunt for DM agency
Sportingbet
12.09.2007
Horseracing firm in global hiring
Darley, a company that breeds, owns and trains racehorses in seven countries, is to step up its global marketing activity after appointing direct specialist Clark McKay & Walpole to handle its direct marketing
31.08.2007
Innocent reopens talks with ad agencies
Innocent is once again talking to advertising agencies, just weeks after it cancelled its pitch and retained Lowe London on its £4 million above-the-line account (Campaign, 20 July)
15.08.2007
Sportingbet task goes to bd-ntwk
Online gaming company Sportingbet has appointed bd-ntwk to its online promotional and CRM activity
08.08.2007
Cannons hires The Lab to add members
Cannons Health & Fitness has appointed The Lab for the launch of an integrated campaign to increase membership numbers
26.07.2007
Friends Provident in £3m review amid merger talks
Friends Provident, the UK life assurer, is reviewing its £3m brand, advertising and media accounts in an overhaul of its marketing roster
26.07.2007
Legal & General signs up to Clear Channel's taxi sites
Legal & General has become the first company to book a campaign using Clear Channel Outdoor's Business and Finance Pack from its Taxi Media Audience Solutions range to promote its Cashback ISA
11.07.2007
Churchill eyes up affiliates
Churchill is planning its first partnership marketing campaign as it seeks a greater share of the UK insurance market
06.07.2007
The Week: DM Reviews - L&G revises DM roster
Crayon, Teamspirit, Pepper and Omobono have been added to the direct marketing roster for the insurance brand Legal & General, following a protracted nine-month review process handled by creativebrief
04.07.2007
Legal & General overhauls roster
Insurance brand Legal & General has concluded its UK marketing review with the addition of Crayon, Teamspirit, Pepper and Omobono to its roster
08.06.2007
Innocent seeks agency for £4m creative account
Innocent Drinks, the fruit smoothie and juice brand, is on the hunt for an agency to handle its £4 million creative account
30.05.2007
Vauxhall to step up partnership activity
Vauxhall has hired Swordfish to handle its UK partnership marketing business, which is believed to be worth £2m
09.05.2007
AXA hires BMB to refocus from IFAs to customers
AXA has appointed Beattie McGuinness Bungay to handle its £12m UK advertising business, with plans to bolster its direct contact with customers
02.05.2007
CBBC goes shopping for new agency perspective
CBBC, the children's programming arm of the BBC, is on the hunt for an agency to 'get a fresh perspective on the brand'
13.04.2007
SABMiller Pilsner job for Resonate
International brewer SABMiller has brought in Resonate to handle global comms for its Pilsner Urquell lager brand
11.04.2007
Prudential gives work to Tequila
Prudential General Insurance has reappointed TequilaLondon to its £10m integrated account following a three-way pitch through creativebrief
11.04.2007
AXA in review of £12m media job
AXA is reviewing its £12m UK media planning and buying account out of OMD
09.03.2007
SABMiller puts premium Pilsner brief out to pitch
International brewer SABMiller is seeking an agency to handle global commsfor its Pilsner Urquell lager brand
02.03.2007
Ogilvy in final three for Ulster Bank task
Ulster Bank has shortlisted three agencies to compete for its £5 million above-the-line account
28.02.2007
Help the Aged in case-study DVD
Help the Aged has hired WWAV Rapp Collins to handle an innovative direct marketing drive to highlight abuse of the elderly
23.02.2007
Tequila faces further Prudential loss
Prudential General Insurance has put its £10 million integrated account up for pitch, leaving the incumbent, TequilaLondon, facing the prospect of losing its second piece of Prudential-related business in less than six months
15.02.2007
Dairy Crest hands spreads to Iris
Iris, the independent integrated agency, has been appointed to handle the £1m below-the-line spreads business for Dairy Crest following a four-month review
08.02.2007
Sculptor readies 'landmine' show
Landmine clearance charity Adopt-A-Minefield (AAM) has teamed up with Canadian sculptor Blake Ward in a bid to boost awareness of its work and raise funds
24.01.2007
Privilege tipped to award direct brief to Personal
The Royal Bank of Scotland is poised to hire direct agency Personal for its Privilege insurance account, ahead of plans to boost its below-the-line activity
06.12.2006
NatWest to look beyond cricket sponsorship ties
NatWest is to broaden its sponsorship activity beyond its traditional territory of cricket and is looking at both the sporting and non-sporting arenas
06.12.2006
Green Flag in review of £10m advertising work
Green Flag, the Royal Bank of Scotland-owned breakdown service, is reviewing its promotional account as it seeks to take market share from rivals including RAC and AA
14.11.2006
Pilsner Urquell seeks shop for direct work
SABMiller is planning a direct push to back its Pilsner Urquell brand and has invited agencies to pitch for the business
14.11.2006
Vauxhall seeks brand partner
Vauxhall is planning a series of direct marketing campaigns with a brand partner to reach a broader audience
02.11.2006
Dairy Crest puts £1.5m account out to pitch
Dairy Crest, the dairy company whose brands include Cathedral City and Clover, is inviting agencies to pitch for its experiential, sales promotion and direct marketing business
13.10.2006
Legal & General appoints creativebrief
Legal & General has appointed creativebrief to handle a review of its direct marketing business
11.10.2006
L&G appoints creativebrief to handle creative pitch
A Legal & General creative review is poised to begin, following the financial services company's decision to appoint creativebrief to handle the pitch
08.09.2006
Legal & General in matchmaker review
Adland's intermediaries have found themselves on the other side of the fence as they line up to compete to handle Legal & General's roster review
21.07.2006
Citroen picks Kitcatt Nohr for direct brief
Citroen is in final negotiations with Kitcatt Nohr Alexander Shaw about its direct marketing account
25.05.2006
TK Maxx hires BLM for regional media plans
Discount fashion chain TK Maxx has appointed BLM Clilverd, a Bristol-based media agency, to handle its multi-million pound regional planning and buying business
21.04.2006
Citroen seeks digital agency for website makeover
Citroen is hunting for a digital agency to overhaul its website and handle ongoing online brand advertising
20.04.2006
Scottish Power puts £4.5m ad business to pitch
Gas and electricity supplier Scottish Power is reviewing its £4
20.04.2006
Scottish Power draws up shortlist for £4m ad pitch
Scottish Power is conducting a review of its above-the-line advertising account, believed to be worth £4m
17.03.2006
WCRS wins £20m Churchill business
WCRS has won Churchill Insurance's £20 million advertising account and has been briefed to create a campaign featuring the eponymous dog brand icon
15.03.2006
Churchill picks WCRS to handle £20m business
Churchill Insurance has moved its £20m advertising account out of EBP and into WCRS following a four-way pitch
01.03.2006
Direct Line moves £15m work from CHI to M&C
Direct Line has shifted its £15m financial services business out of Clemmow Hornby Inge and into M&C Saatchi after less than a year with the agency
26.01.2006
RBS reviews £20m Churchill business
Churchill Insurance has kicked off a review of its £20 million advertising account
26.01.2006
DFGW wins pitch for TK Maxx business
DFGW has picked up a brief from the discount retailer TK Maxx after a four-way pitch
12.01.2006
TK Maxx in the process of finding shop to work with in-house team
TK Maxx is talking to advertising agencies about helping its in-house creative team develop ideas for future marketing campaigns
05.01.2006
Liverpool Victoria Friendly hunts DM agency
Liverpool Victoria Friendly Society is looking for an agency to handle the direct marketing account for its insurance business
23.11.2005
Strongbow pools £5m direct work
Scottish Courage has consolidated Strongbow's direct business in Positive Thinking
28.09.2005
Newcastle Brown Ale plans revamp
Scottish Courage is preparing to change the packaging of its iconic Newcastle Brown Ale brand following its appointment of design agency Pearlfisher
10.08.2005
English Heritage to rebrand
English Heritage, the conservation body that looks after more than 400 historic sites across the country, is developing a five-year plan to change perceptions of England's historic environment
28.10.2004
Thomas Cook fixes on direct response
Thomas Cook is shifting more of its promotional budget into direct response campaigns and is looking to appoint its first integrated agency
10.10.2004
PR middlemen face changing role
A report by The Survey Shop shows PR agencies have little trouble crossing the dance floor to lure clients, calling into question the role of matchmakers
29.06.2004
Johnnie Walker activity to target British Asians
Drinks giant Diageo is unveiling its first ethnic marketing campaign to promote flagship brand Johnnie Walker to British Asians